It’s hard to start a business!

It’s easy to love what you do, but not knowing if it's going to work can really get to you.

We have to be skilled in so many ways (and that's on a good day!).

So, it’s not surprising that you struggle with self-trust and your vision at times – especially in tougher seasons! In fact, it’s often easier to have doubt than not.

This is part of the job, and it also makes you a better business owner.

We’re going to talk about this today on the People Over Profit podcast, including:

Whether you're someone who's just starting a business or someone who's had your business for a while, this episode will be massively helpful for you.

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I built my business on referrals.

Over the years, I’ve also served dozens of clients in the creation and growth of their affiliate and referral programs and partnerships.

I’ve also been interviewed on this topic numerous times.

It’s something I know a lot about by working with lots of different companies and observing industries outside of my own.

So, today, I'm bringing you a fairly comprehensive view of what makes a subjectively great referral or affiliate program.

My goal is to make it feel very doable for you to create and manage your own affiliate or referral program with a lot of success.

Here’s what we’ll be covering on this People Over Profit podcast episode:

Whether you have affiliates or referral partners now (or you're thinking about it) or even if you're just building strategic partnerships on a more broad scale, this is going to be a really helpful episode for you.

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Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

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Connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)

You’re so good at what you do - you’re the best!

So, why aren’t you seeing the income and the following you deserve?

It’s probably because you’re too focused on marketing, which isn’t surprising considering all the noise you hear about it from gurus online.

Don’t get me wrong, marketing is important. It’s just that sometimes we give marketing a little too much credit.

When you're a new business owner who’s using marketing to try and grow your business, it has to be part of a larger strategy.

Today on the People Over Profit podcast we'll talk about:

If you have been struggling to hit your goals or investing more time than you’d like marketing your business, this is a can’t-miss episode!

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Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

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Connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)

I’ve been asked about podcasting a lot lately!

Since this seems to be a hot topic, I thought, “what better place to share my answers than on my podcast?!”

Today on the People Over Profit podcast we'll talk about:

If you have a podcast of your own or are looking to launch one, this is the perfect episode for you!

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Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

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Connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)

Nearly 80,000 restaurants closed in 2021.

Why?

They didn’t solve problems quickly.

They had an obstacle and opportunity in front of them, and many chose to “sit tight” and seal their fate instead of control it.

We aren’t going to do that.

Let’s talk about less extreme business problems…

…everyday problems that we’ve faced many times, like not having enough customers.

(I’ll speak for myself, I know I have!).

Learning how to solve these problems quickly will allow you to move strategically and get those customers without going into panic mode!

Today on the People Over Profit podcast we'll talk about:

If you know something needs to change in your business for you to get to the next level or avoid a problem, this is the episode for you!

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Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

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Connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)

Feeling discouraged with your growth lately?

Most people will tell you to focus on the good or practice gratitude.

These sound lovely in theory, but when you are in the struggle……it’s so much harder to stay encouraged!

As an entrepreneur, I’ve told myself:

I know how gut-wrenching it can be to feel as though you've failed and have no path forward. To be paralyzed with fear and uncertain about your future.

So, today on the People Over Profit podcast we'll talk about:

If you’ve been in a bit of a slump or felt a little disheartened when it comes to your growth, this episode will be a game changer for you!

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Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

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Connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)

Say BYE to social media for lead generation!

There are so many ways (and places) to find people who want what you sell that don’t involve using social media.

I know social media can be a huge energy drain and time sink - I've been there! - but what are the alternatives?

On today's episode of The People Over Profit Podcast, you'll learn:

If you’ve been feeling a little burnt out with social media lately, this is the perfect episode for you!

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Love this episode? Please consider rating and reviewing this show! Your honest feedback helps me support more people like you, and tells me what you love most so I can give you more of it.

Oh, and don’t forget to subscribe so you don’t miss any episodes!

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Connect with me + follow the People Over Profit movement!

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Sending cold messages on social media platforms is the "new" cold calling.

As I sat down to write this episode and thought about this topic more I realized that there were a couple of common mistakes that usually show up in different ways and the examples I was going to give for how to structure cold sales DMs play beautifully into this topic of common mistakes.

I'm taking this approach not because I want you to feel blamed or shamed if you're doing something that isn't working or isn't feeling good to you or the people that you're DMing, but because I want you to be able to quickly recognize when things are headed in the wrong direction so you can fix it and get better results, quicker.

On today's episode of The People Over Profit Podcast, you'll learn:

If you'd like to sell using direct messages on social media, you absolutely must listen to this episode!

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Love this episode? Please consider rating and reviewing this show! Your honest feedback helps me support more people like you, and tells me what you love most so I can give you more of it.

Oh, and don’t forget to subscribe so you don’t miss any episodes!

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Connect with me + follow the People Over Profit movement!

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Picture this.

You just created a new offer that you believe is going to change EVERYTHING about your industry. It’s so good!

You have two primary pathways forward:

If you choose pathway #1, you’re taking a mass-market approach. This means lower price points, mainstream marketing tactics, and a focus on volume.

If you choose pathway #2, you’re taking a niche-market approach. This means higher price points, unique marketing tactics, and a focus on value.

There’s no wrong answer - besides not choosing a pathway at all.

On today's episode of The People Over Profit Podcast, you'll learn:

If you are feeling stuck because your audience is too small, you aren't hitting your sales goals, or everything feels like it's working against you, this episode is going to be a game-changer!

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Love this episode? Please consider rating and reviewing this show! Your honest feedback helps me support more people like you, and tells me what you love most so I can give you more of it.

Oh, and don’t forget to subscribe so you don’t miss any episodes!

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Connect with me + follow the People Over Profit movement!

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Psst…want access to my next FREE live training?

Join the Business Building Academy for Entrepreneurs today: www.justinebeauregard.com/business-building-academy

Have you ever wondered...

Where does work end and where do I begin? Or when do I stop working and start living? Or who am I when I'm not working?

Perhaps you find yourself either asking someone what they do or introducing your work into conversations within the first few minutes of a conversation?

I think about work often, make it the center of conversation, and, yeah, I've tied my own self-worth to it – many times!

What I’m finding is that I'm not alone, so if you struggle with this I have something (or a few somethings) to help.

On today's episode of The People Over Profit Podcast, you'll learn some simple ways to cope and separate yourself from your work by:

If you've ever tied your value to your work or struggled to separate from your work, this episode will change your life!

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Love this episode? Please consider rating and reviewing this show! Your honest feedback helps me support more people like you, and tells me what you love most so I can give you more of it.

Oh, and don’t forget to subscribe so you don’t miss any episodes!

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Connect with me + follow the People Over Profit movement!

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Psst…want access to my next FREE live training?

Join the Business Building Academy for Entrepreneurs today: www.justinebeauregard.com/business-building-academy