Our guest today specializes in content creation and marketing in the automotive industry. We wanted to ask him about trends with younger diesel truck owners, how they differ with older age groups, and why companies shouldn’t dismiss the younger crowd. This also leads into a discussion about sponsorships, how to get noticed, and why some companies are missing huge opportunities. 20% off Kershaw Knives with code: 20DIESEL
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Wide Wheels, TikTok & Younger Truck Owners

What is goin' on Diesel Nation? The Diesel Podcast is your source for all things diesel. Cummins, Duramax & Powerstroke. From mild to wild, we deliver the latest updates from all the biggest names in the industry. Keep the shiny side up!

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That Diesel Garage joins us today to talk about helping organize Nebraska’s premier diesel event! How did they get involved as enthusiasts? Where did their passion come from? They take us through the builds of their personal trucks, sourcing hard to find trucks, and more on this episode!
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Where Passion for Diesel Begins

Do oil additives help diesel engines? What are the benefits when using current oil offerings? Hot Shot’s Secret tells us about their experience with additives - going all the way back to the company’s founding. 
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Effects of Oil Additives on Your Engine

DFC Diesel joins us today to talk about two overlooked areas of building an engine. We are all familiar with billet rods, upgraded crankshafts, etc. But these two things can make or break a build - on the street or towing - quicker than we knew.
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2 Overlooked Areas of Engine Building

One of the fastest growing segments in diesel is creating a capable overlanding truck. When did the trend really take off? How capable can these trucks be with suspension upgrades, lighting and cargo management? Justin from Alpine Diesel walks us through his Super Duty build and more!
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The Rise of Diesel Overlanding Trucks

Are fuel additives just expensive snake oil? We’ve heard people say they are, and invited Kyle from Hot Shot’s Secret to answer the question. Are they worth the money or is money wasted?
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Wide Wheels, TikTok & Younger Truck Owners

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