<p>Companies track your data online. So it's no surprise that they know a lot about your habits and preferences. Now, they're trying to use that data to offer different prices to different customers, for the same items.</p>

Companies track your data online. So it's no surprise that they know a lot about your habits and preferences. Now, they're trying to use that data to offer different prices to different customers, for the same items.

<p>Companies track your data online. So it's no surprise that they know a lot about your habits and preferences. Now, they're&nbsp;trying to use&nbsp;that data to offer different prices to different customers, for the same items.</p>

Will “surveillance pricing” help or harm consumers?

Hosted by Meghna Chakrabarti, On Point is a unique, curiosity-driven combination of original reporting, newsmaker interviews, first-person stories, and in-depth analysis, making the world more intelligible and humane. When the world is more complicated than ever, we aim to make sense of it together. On Point is produced by WBUR.

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Will “surveillance pricing” help or harm consumers?

Will “surveillance pricing” help or harm consumers?

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