Because of the pace of change and innovation in digital, strong leadership is critical to the success of digital marketing teams—but leadership looks different now in the face of the COVID-19 pandemic. Andrea Scott McCluskey, Winsight’s EVP, Talent & Culture, joins Tara and Kayley to discuss how to effectively lead, enable and empower your team during times of crisis.

Katie Goan and guest Lynn Swanson, director of mass market and independent sales at McLane, discuss how independent convenience stores can remain relevant and competitive. Gain actionable insights on the benefits of being an independent c-store retailer; the challenges that independent retailers face and the solutions that can help; and how retailers can ensure future success while finding their niche in the c-store landscape.

A smart social-media strategy is a digital marketing must-have. Taylor Kasper, Winsight’s social expert, joins Tara and Kayley to discuss tips and insights for building your brand’s social presence and leveraging it in your marketing initiatives.

A digital strategy needs to be relevant and timely—and so does your website. Mobility Quotient CEO Nick Sonpal joins Tara and Kayley in this episode to discuss how tackle your digital presence and messaging when things are changing quickly.

The COVID-19 pandemic has changed everything. Chris Keating, Winsight’s group president of foodservice media and events, joins Tara and Kayley in this episode as they discuss how to smartly and sensitively pivot your digital strategy to support the foodservice industry in their time of crisis.

Do you have questions about developing the best digital strategy for your brand or for your clients? You’re not alone. Join Winsight’s resident digital nerds, Tara Tesimu and Kayley Bogdan, as they cut “through the clutter” of complex, ever-changing digital initiatives and marketing tactics and share best practices for creating a smart digital strategy.

In this podcast, CSP’s category experts discuss what to expect from their respective beats in 2020. Listen for the lowdown on the future of c-store snacks and candy, foodservice, beverages, tobacco, technology, fuels and mergers and acquisitions.

On this podcast, Brett Dworski, CSP’s foodservice and CBD editor, sits down with Leo Vercollone, CEO of VERC Enterprises, Duxbury, Mass., during CSP’s second CBD & Convenience Retail conference, in Charlotte, N.C., to discuss how Vercollone feels about the category and what his store is planning for the future.

Aimia’s GM Steve Campbell shares why it’s critical for retailers to effectively use customer data to make better decisions—and ultimately run better stores.

Sponsored content from our partner Tyson Foods, Deli Devision:

In episode 1, Wade Henson, Principal in Advisory Group Technomic, and Eric LeBlanc, Director of Channel Marketing with Tyson Foods, Deli Division dive into the realities of consumers’ 4 o’clock dilemma.