Women Conquer Business

Learn how to set up your channel, the basics of how to use YouTube to grow your business, and get started live streaming.

How to Start with YouTube

Hey everyone! Today, Shelley and I guide you through how to start with YouTube, the second largest search engine and most popular social media channel in the US.

• Why YouTube?
• Setting up your channel
• Basics of how to use YouTube to grow your business
• How to get started live streaming

Words of Wisdom

At the beginning of crafting that show, get those biggest fans who, if you don't want to do it by yourself, then you need to be with somebody who is saying, oh, they're really great. You want this. It really helps you feel engaged and excited about your own show too. — JenThey may have searched for a term, found your video, and watched it, but they don't know if that's a one-off or if that's something that you do all the time. You want to show in your branding what you're all about, and what people can learn when they come to your channel. — ShelleyCan't-Miss Resources

💌 Marketing Missive: Weekly Marketing Insights

Show Flow Template and Instructions

Breaking News

YouTube is getting into the podcasting business

Layoffs at Clubhouse

Tweaks of the Week

• Why you should use chapter timestamps on YouTube
• Markopolo.ai
•  – using AI to help with Google/Facebook ads creation

Inspirational Nugget

• The raging waters and deadly currents of bad habits, ill-discipline, chaos, and dysfunction—somewhere they began as no more than just a slight trickle.
• What do I need to nip in the bud right now?

Connect with Us

Podcast Production

• Podcast hosting: 
• Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Creating a video script template helps you create a plan and stick to it, while also keeping you focused on your point. Here's how to create one.

Video Script Templates Make Your Life Easier

Creating a video series or podcast is a great way to build an audience, share your content and grow your business. However, creating good content takes time and effort, and good content starts with a good outline.

Drafting an outline, show flow, or script is an important step in creating a video series or podcast. It helps you create a plan and stick to it, while also keeping you focused on your point. In this episode, we talk about why scripting is important, what to put in it, how we use our show flow, and how to create video script templates for your own projects.

Here's what we discuss in this episode:

• Why you need an outline, show flow, or video script template
• Structured flexibility
• The five buckets that make up our template (that you can adjust for yourself)
• How we use our Show Flow
• Writing scripts and creating templates
• Download a free template to get started

Breaking News

• Shelley is living in AZ for the next two months to care for her mom. Programming changes for News & Views and Messages & Methods

Words of WisdomAs busy business owners who have a lot on our plates, the structure helps keep us in line. And then the other thing that the structure helps with is it helps listeners and viewers know kind of what to expect. — JenI've been livestreaming since 2017. Every week you learn things, you learn what works and what doesn't. I studied other people who also livestream and their methods. Then I put the show flow together based on that. I try to keep it simple enough that it turns into the show notes because we can plug in the resources. — ShelleyCan't-Miss ResourcesShow Flow Template and Instructions

Design the flow of your show that you will follow. This will help your audience to follow along with you and it will help you ‌plan and stay consistent.

Free Download

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Tweaks of the Week

• Canny customer feedback app: use this to create product roadmaps (for future features) and collect features from your customers.
• JotForm/Formly: on the show, Shelley talked about Formly as an app alternative to JotForm, Paperform, etc. After further testing, Formly was found to be a subpar product, so on Messages & Methods, Toby & Shelley gave a complete tutorial on JotForm. This is why we test apps and go through 7-day trials — we learn what's good... and what's not.

Inspirational Nugget

• Where have I lost the forest for the trees?

It is important to take breaks and celebrate the wins when they happen.

The same is true of working in our business. The day-to-day work doesn’t seem to matter, but when we look back at the portfolio of the content we have created, we can see it all adds up.

When we have people reach out to us for a consultation or proposal, it feels like it’s out of the blue, but I know they’ve been thinking about it for weeks, months, or years before they are ready. If we stopped making offers, they wouldn’t get the help they need to move forward.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Video content can be the most powerful way to connect with your audience. But only when you’re comfortable on camera. This episode is all about getting you grounded and ready to film.

Getting Comfortable on Camera

Video content is more important than ever, and this new era of content marketing has created a huge demand for public speakers. Video content can be the most powerful way to connect with your audience. But only when you’re comfortable on camera.

If you're doing a lot of events, attending conferences, or you just want to build your brand, video content needs to be part of the mix.

Topics Include:

• Is there fear here?
• Develop a relaxation routine, or dance it out
• What to say and who to say it to
• Notes, Show Flow or Slides
• Looking & Sounding good
• Be authentically you
• Invite friends to watch & comment
• Edit Your Own Videos or transcript
• The only failure is giving up

Breaking News

It’s important to look after your mental health after tragic events, like the recent school shootings. Here are a few recommendations for self-care in the coming days:

• Talk about what you’re thinking with someone you trust
• Keep to a normal routine
• Avoid unhealthy coping mechanisms
• Take a break from social media if you need to
• Help other people if you can
• Reach out if you need extra support

If you or someone you know needs help, call 1-800-273-8255 for the National Suicide Prevention Lifeline. You can also text HOME to 741-741 for free, 24-hour support from the Crisis Text Line. Outside of the U.S., please visit the International Association for Suicide Prevention for a database of resources.

We also talk briefly about navigating tragedy and marketing.

Can't-Miss Resources

• Subscribe to the Women Conquer Business newsletter
• Get more on-camera resources with Shelley's Livecast Life book

Tweaks of the Week

• YouTube channel memberships gifting: Gift memberships let channel members buy the opportunity for other viewers to access the perks of a channel membership. 
• https://support.google.com/youtube/answer/6304294
• Heartbeat! This great community platform (alternative to Facebook Groups, Clubhouse, Circle, Mighty Networks) is available on AppSumo: https://appsumo.com/products/heartbeat/ or at https://www.heartbeat.chat/

Inspirational Nugget

What if I stopped caring what others thought?

Don’t spend much time thinking about what other people think.

Think about what you think. Think instead about the results, about the impact, about whether it is the right thing to do.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Get your DIY video home recording studio setup up and running, including options for a bare-bones budget, and the first upgrades to consider.

Video Home Recording Studio Setup

If you'd like to create videos to support your business, look no further. This episode covers the essentials to get your DIY video home recording studio setup up and running, including options for a bare-bones budget, and the first upgrades to consider.

Shelley Carney and Toby Younis, livestreaming experts with their own in-home studios, host this episode. Jen's on vacation, living in a yurt without Wi-Fi.

• Minimum equipment for livecasting
• High-speed internet minimums
• Computer hardware we recommend
• Home studio considerations
• Jen McFarland’s in-home studio setup
• The AGK Media Studio demo
• Why we love our green screen wall
• Gamer chairs for quality and comfort
• Ring light setup for people who wear glasses
• Applications you need
• Saving up to level up
• Resources: where to get what we recommend

Words of WisdomThe minimum setup to get you started, but to still look professional, is a high-speed internet connection, computer hardware, studio equipment, the microphone and headset, and applications, which are going to help you to get online and do everything in a simple way. –ShelleyThe minimum requirements that you want are the ping. That's the signal that goes between you and your server provider to see how long it takes to ping one another. The minimum is 10 milliseconds, 10 or less. Five megabytes upload because live streaming is all about upload. If the service provides 10 that's great. Five megabytes download, but the more important of the two is the upload. – Toby Younis, special guest cohostShelley and Toby's Amazon Home Studio Kit

Videotero Live’s Amazon Page - Home Studio

Shop recommended products from Videotero Live on www.amazon.com. Learn more about Videotero Live’s favorite products.

Aureday

Subscribe to the Women Conquer Business Newsletter

💌 Marketing Missive: Weekly Marketing Insights

Breaking News

Connect with Special CoHost, and Shelley's business partner, Toby Younis

Watching Podcasts: YouTube Edges Out Spotify

For this spring’s Podcast Download Report, Cumulus Media and Signal Hill Insights decided to include consumers who watch, rather than just listen. Factoring in video-first audiences reveals quite a shift, at least in this study: "YouTube, by a nose, is now the most used podcasting platform in the U.S."

10% of respondents said they only ‘watched’ podcasts in the last week, and 60% of weekly consumers (audio and video) said they prefer podcasts with video. "Podcast watchers" are younger and are likely to be new to the medium.

The report also highlights the "eyes on" advertising attentiveness of podcast watchers. At YouTube’s upfront in New York, the company announced a new ad-frequency capping solution for brands using Google Ads. This could be good news for podcasters already wary of overloading new fans.

Source:

 Westwood One, Cumulus Media and Signal Hill Insights’ Podcast Download, Spring 2022 Report: Watching Podcasts Soars as YouTube Edges Out Spotify to Become the Most-Used US Podcast Platform and Listeners Prefer Funny and Entertaining Ads to Rational 'Feature/Benefit' Creative, (accessed May 22, 2022).

Tweaks of the Week

• Use AbeBooks Book Depository to get hard-to-find books

Inspirational Nugget

It is Stroke Awareness month. Please educate yourselves on the signs, symptoms and prevention for stroke.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

If you’re curious about content marketing, or specifically how content marketing supports your business goals, you’re in the right place.

Content Marketing to Support Your Goals

If you’re curious about content marketing, or specifically how content marketing connects to your business goals, you’re in the right place.

Learn why what you say, how you say it, and how often you repeat the message plays into every successful business.

• How content marketing connects to your business goals
• What are your business goals?
• How can content marketing help you achieve those goals?
• What you say, how you say it: aligned messaging
• How often do you repeat the message: consistency

Words of WisdomContent marketing is the long game, so you want to have things along the way that you can celebrate. I think celebration and reflection are really important in this process. — JenGrowing your audience means that you're likely to have more prospects within that growing audience who are interested in buying from you. And the more you can connect with that audience, the more loyal they become. The more likely they are to trust you enough to spend money with you. — ShelleyBreaking News

• If you want to learn more about search engine optimization, don't look to Google. Their SEO course isn't good
• Near Media reports TikTok harvesting location data without consent (breaks customer trust)
• Next week: Jen will be on vacation and away from her computer. Shelley and Toby will cover setting up a home studio

3 Keys to Reach Your Business Goals

3 Keys to Reach Your Business Goals

Livecast Life: The Content Creator Lifestyle Ebook

Amazon.com: Livecast Life: The Content Creator Lifestyle eBook : Carney, Shelley, Younis, Toby: Kindle Store

Amazon.com: Livecast Life: The Content Creator Lifestyle eBook : Carney, Shelley, Younis, Toby: Kindle Store

Tweaks of the Week

• Proposa for Proposal software
• Outpost for Ghost: member management, autoresponder

Inspirational Nugget

Kindness is invincible, but only when it’s sincere, with no hypocrisy or faking.

For what can even the most malicious person do if you keep showing kindness?

What if the next time you were treated meanly, you didn’t just restrain yourself from fighting back—what if you responded with unmitigated kindness?

What if you could “love your enemies, do good to those who hate you”?

What kind of effect do you think that would have?

Connect with Us

Podcast Production

• Podcast hosting: 
• Captivate(affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Content marketing is one of the few things that can help a small business build a loyal following and generate leads. This episode covers the basics, including content marketing 101.

Content Marketing 101

Content marketing is one of the few things that can help a small business build a loyal following and generate leads. This episode covers the basics, including content marketing 101, why it’s essential, and getting started.

This week’s episode we will share content marketing concepts and strategies to grow your influence, impact, and income.

Content marketing is a marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. This approach establishes expertise, promotes brand awareness, and keeps your business top of mind when it's time to buy what you sell.

• How to get started: plan your strategy
• Know your goal
• Know your target audience
• Preferred platforms and media
• Book recommendation: Thought Leaders Practice

Words of WisdomTypically, when I talk about consistency, it's within the category of goals. But your content marketing should have goals attached to it. If you want to reach your goals, you have to find that thing that you like to do enough that you're going to do it consistently. — JenYou need to define your audience. Who is your audience? For most of us, as content creators and entrepreneurs, our audience is people who are like us. They may be one or two steps behind us, but they're on the same path. — ShelleyBreaking News

• LinkedIn Continues to See ‘Record Levels’ of Engagement, Revenue Up 34%
• Elon Musk Buying Twitter: Employees are Concerned

Free Content Marketing VideosSubscribe to the Marketing Missive Newsletter

💌 Marketing Missive: Weekly Marketing Insights

Livecast Life: The Content Creator Lifestyle

How to livestream video, podcast, and blog every week at the same time to gain visibility and credibility for your online business.

Available on Amazon

Tweaks of the Week

• LinkedIn launches profile links for creators
• Creator programs: Creating a Successful Blog
• Publisher's guide to content organization

Inspirational Nugget

You are an amazing creator and we are here to support you. We’re thinking about starting a membership. If you would like to be involved as a founding member, please reach out to us.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Marketing Campaign Ideas

You want to launch your new product or service, but how do you get attention from the right people at the right time? What is the secret that successful entrepreneurs know and use to gain visibility and credibility for their brand and business?

In this week's episode, you'll learn marketing campaign ideas that actually work so you can reach your goals.

Here are some of the topics we cover:

• Importance of an email list/audience
• Blog sharing campaigns
• Why (and when) you need to consider ads to bring in people
• How the stage of business affects marketing campaigns
• List building through online networking meetings
• What media is used at different stages of the funnel
• Diversify to grow in more than one area at a time
• Testing and analytics

Words of WisdomSometimes getting traction around ideas that actually work has to be done in an order of operations. Fundamentally, the type of marketing that I choose is pushing the right buttons at the right time so that it fits the business. That's one of the reasons why you need to have an email list from the beginning if you want to do launches down the road. If you're a content creator and you have a blog, your first thing is to set up campaigns around sharing your blog. — JenAt the top of the funnel, maybe you have a blog post or a social media post because that's awareness. People are just finding out about you and what kind of business you are and what you do. Then maybe they hear you on a podcast and they get to understand how you work and some of your values. They might see you on a video and perhaps they'll follow through on your call to action, going further into the funnel. — ShelleyFree Content Marketing Videos

Visit Messages & Methods

Women Conquer Business | Marketing Coaching & Commentary

Tweak of the Week

• VidIQ Daily Ideas: need help generating ideas for your next video? Use VidIQ's Chrome extension VidIQ Daily Ideas to uncover your next cool content creation project

Inspirational Nugget

Send kindness out to the world.

Connect with Us

Podcast Production

• Podcast hosting: 
• Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to effectively let people know about your content, products, and services to generate interest and build trust.

Summary: Marketing Campaigns 101

Creating content is great... but growing your audience (and influence) starts with marketing campaigns.

In other words, you have to let people know about your content, products, and services — not once, but over the course of time — to generate interest, build trust, and make sales. Marketing campaigns, when done right, check all the boxes. 

This fun, interactive episode reviews marketing campaigns 101 and gives you all the nuts and bolts for how to successfully put together a marketing campaign to promote your online services and digital products.

We cover the 7 winning strategies behind successful marketing campaigns:

1. Specific marketing goals (what outcome(s) would make this successful?)
2. Marketing budget boundaries (how much time and money are you willing to spend?)
3. Defining your target audience (hint: likely the same as your product/service audience)
4. Selecting the right marketing channels
5. Creating your campaign content calendar
6. Use industry trends that lead to engagement
7. Planning your campaign

We also recommend listening to the earlier episode, How to Launch your Ideas in 6 Weeks, with MissingLettr founder, Benjamin Dell.

Words of WisdomWhen we're talking about marketing campaigns, it really is about building a structure around your content for how you're going to get it out into the world. — JenSometimes you have to try it several times to really get a feel of is this working for me? Live streaming, is that working for me? Are people going to show up? You can't do it one or two times and then say yes or no, it didn't work. You have to stick with that one for a while. But then there are bigger campaigns like launches and challenges and you have to say did I get close to my goal? Did I get enough ROI on this activity that I would do it again? Once you do find those things that really work well for you, then you can systemize and put them into your schedule. — ShelleyCan't Miss Resources

• Need help creating a marketing campaign? Reach out to Jen
• Livecast Life: The Content Creator Lifestyle on Amazon
• Building Your First Marketing Campaign? 7 Things to Do to Succeed

Show NotesBuilding your first marketing campaign: 7 things to succeed

What are marketing campaigns? 

(Believe it or not, you've probably been doing it all along!)

Here are the Top 7 elements of a successful marketing campaign (we talk about this in-depth):

1. Identify a specific goal
2. Create a marketing campaign budget
3. Define your target audience
4. Select marketing channels
5. Design your content calendar
6. Use industry trends that lead to engagement
7. Plan your marketing campaign

Tweak of the Week

• YouTube Launches New 'Search Insights' for All Creators includes information on what people are searching for in the app, both in relation to your channel and content specifically, and for more general search queries.

Inspirational Nugget

There has to be a balance in life’s tasks and inner work must happen before outer results will manifest.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Spring is here! If you're sprucing up your house with a little spring cleaning, it's also a great time for spring cleaning your small business.

Summary: Spring Cleaning You Small Business

Spring is here! If you're sprucing up your house with a little spring cleaning, it's also a great time for spring cleaning your small business.

We cover the 4 key areas you need to clean up to make your business shine:

1. Review your website (what to look for and why)
2. Check-in on your business goals (how's it going and what's changed)
3. Adjust marketing strategies (especially if your goals changed)
4. Clean out that inbox!

We also recommend listening to this earlier episode, spring clean your business, and avoid project fatigue.

Words of WisdomWe just finished the first quarter of the year, If you keep track of that. We're at the beginning of the second quarter now. Do you need to adjust your goals? — JenWe've been interviewing digital marketing experts, and we took quotes from the six people we have spoken with and found a theme. The theme was having authentic conversations within your content to attract an audience and to make them feel like they belong. Give them ownership of what your content is all about. We decided we need to have more conversations where we're giving people a chance to give us feedback and to talk about what they want to talk about. We looked at our marketing strategies. We said how could we make it better? — ShelleyCan't Miss Resources

• Free 7-day Social Media Detox Reflective Journal
• Livecast Life: The Content Creator Lifestyle on Amazon

Show NotesBreaking News

1. LinkedIn is building new analytics and video features for creators and increasing the visibility of their content. 
2. https://www.engadget.com/linkedin-new-creator-tools-020031694.html

4 key areas you need to clean up to make your business shine

• Take a look at your website
• Is it accurate?
• Is it easy to navigate?
• Review your business goals
• How are you tracking toward your goals?
• Do you need to adjust
• …. And are your marketing strategies aligned?
• Effective marketing campaigns need to be aligned with your business goals
• Let’s look at that inbox!
• Mailstrom
• Sanebox
• Superhuman

Tweaks of the Week

• LinkedIn Livestream event: add to calendar
• Wisdom app
• VoteFrenzy app
• Airr

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Apps are hot productivity tips for entrepreneurs. But do they work? We review some of the most popular tools, including when (or if!) you need them.

Productivity Tips for Entrepreneurs Episode Summary

Productivity, especially for entrepreneurs is often a big challenge. This is where productivity apps, gadgets, and tools come in. But do they work?

In this episode, we go over the pros and cons of some of the most popular tools and techniques, including when (or if!) you need to use an app to help you get the job done.

We also discuss some of the most popular productivity apps and tools, including Trello, Todoist, Evernote, Google Tasks, and more. Learn the good and the bad of the apps, and how they can be used to achieve better productivity.

Words of WisdomYou have all the productivity tools you need to manage your projects and to manage your tasks already. You don't need to go outside of the things that you are given when you sign up for your Google Workspace or Office 365. These are called productivity tools for a reason — they're powerhouses. — JenDoes the productivity tool promote a feeling that you're in control? I think that's it right there in a nutshell. Am I feeling in control of my schedule? Of my time? If somebody calls me up and says, do you have time to talk this week? I can open up my calendar and I can say, yes, let's do a two o'clock on Thursday. — ShelleyCan't Miss Resources

• Free 7-day Social Media Detox Reflection Journal
• Production done for you or complete Podcast done for you

Show Notes

0:00 Music and Intro

1:05 Getting back to being with people

3:05 Breaking News: She Podcasts Live conference

• She Podcasts Live Conference Oct 11-14, MGM National Harbor

5:22 Amazon Amp and Good News for Ranking on Google

• Amazon’s Amp builds on—and deviates from—the Clubhouse playbook
• Website Quality Score: Is It A Google Ranking Factor? At a high level, it means creating well-researched, high-quality content and Google will reward you for it. Less is more. There are a lot of people who tout create, create, create — and people now using AI to auto-generate content. This runs counter to that argument (and I think it's a good thing).

14:33 Productivity vs. Working Long Hours

19:42 The Pros and Cons of Productivity Tools

30:06 Productive Apps Are The Ones That Work Best for You

1. Trello
2. Todoist
3. Evernote
4. Excel/Google Sheets: Vertex, spreadsheet templates: https://www.vertex42.com/

37:24 7-Day Social Media Detox Journal

https://womenconquerbiz.com/social-media-detox/

39:43 YouTubey Tweaks

1. Update on scheduled YouTube Livestream trailers: Live-stream creators will be able to add trailers via YouTube's Live Control Room, with the option available to all channels with at least 1,000 subscribers and zero strikes.
2. We recently redesigned the YouTube Studio mobile app from the ground up. With a new interface that allows you to navigate with fewer taps, and a ton of new features that make it easier for you to manage your channel on the go, we think you’ll love it! A few of the exciting updates:
3. A new navigation bar to help you quickly access the Dashboard, Content, Analytics, Comments, and Playlists tabs
4. More data in YouTube Analytics, including a personalized summary of your channel performance, additional revenue data, and additional audience metrics to give you insights into who is watching your content
5. New search filters for comments that make it easier to find certain types of comments you want to reply to
6. The ability to appeal a “yellow icon“ monetization decision using your phone. If you already have the Studio Mobile app all you need to do is update it to ensure you have the latest version. If you’re new to the Studio Mobile app please download it to start managing your channel from anywhere.

42:49 Ulysses and Plausible

• Ulysses: https://ulysses.app/ Focused (distraction-free) writing experience (Mac only)
• Plausible: https://plausible.io/ (Google Analytics alternative) Plausible Analytics is built for privacy-conscious site owners. “surveillance capitalism”

Related Content

• How to Automate Daily Tasks to Increase Productivity
• How is Productivity Calculated?
• Why is Productivity Important in Business?
• 4 Effective Time Management Strategies to Increase Productivity
• Stop Confusing Busy-ness and Productivity

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Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

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• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
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