Daybreak

You are a quick commerce company. You have a billion dollars. How do you win?


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'As the battle for winning 10-minute deliveries heats up, so do the stakes. Pick one of five quick commerce companies. Determine what winning looks like. Write your solution’

That was the challenge we threw at some of India’s smartest, most ambitious and creative students from top business schools across the country. In our brand-new mini series 'One Billion in 10 Minutes', you will hear their ambitious and creative pitches – all rooted in the real world and centred around five quick commerce platforms that have completely changed the way we all shop.

The six-episode mini series goes live on Monday, February 3. But before that, we thought we would give you a sneak peak here on Daybreak. Check out the first episode of the series, where two teams — Metamorphosis from IIM Ahmedabad and Voldemort from IIMK Kozhikode —  go head to head with their billion dollar strategies for the OG quick commerce platform, Big Basket.

Tune in.

Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

We are now on WhatsApp at +918971108379. Text us and tell us what you thought of the episode!

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