In this Subscription Box Answers episode, I'm explaining the strategy behind the current bundle offer we're running at BusterBox, where new subscribers get £253 in free gifts. I received a great question this week from someone who wanted to know how we make the finances work when running an offer like this. I'll break this down in detail and share some advice on how you can test bundle offers this Q4 to grab attention and get as many new subscribers signed up as possible.

This can be a powerful offer, but to run something like this, you really need to know your metrics in detail. We make this work because we know our customer lifetime value (LTV) and exactly how much we can spend to acquire a customer while still making sense financially.

Take a listen if you want some marketing advice that can definitely help improve your customer acquisition!

If you have a question you'd like answered on the podcast, head over to www.SubscriptionBoxResources.com, join the free Facebook group, and post it there.