When you realize, there's a better way. That you have the choice, the decision making skills, to shift things in your life. That you don't have to be a victim of your circumstances. You don't have to be a victim of your past. You can't change the events of your life, but you can change the association to the events, and the emotional attachments to the events.

The leadership gap is the fact that people need to invest in themselves first before they can lead others. You have to gain that ability to understand that as you put yourself through the paces, you're gaining skills. Those skills can be given back later to others, but you got to put the energy first in yourself. It sounds like a selfish endeavor, but actually it's a benevolent action, if you think about it, because the more you invest in yourself the more you can give back.

And there's so many things now, whether it's Facebook advertising, Google advertising, PPC, advertising, FBO. So many things you can do. All of them cost money. And the nice thing about cold emailing is if it's done right, it can either be free or it can be very, very, very inexpensive. Almost anybody on any budget can do it.

My first experience with helping someone heavily addicted to drugs. This was when I really realized that I could help. Her sister was severely addicted to heroin. She called me in a panic to do something, because she knows that I can do this type of work. I started meditating. I started visualizing what her addiction looked like if it were turned into another form. If it were put into pictures, symbolic pictures.

A lot of people that are doing copyright infringement don't really realize it. And again, that's the nature of the web. It's also the nature of a fundamental change in our society which is before the internet, the idea of sharing a lot of your personal identity with a bunch of people was something you wouldn't have done. I wouldn't have.

We put up this post about how we put up this garden, and there's no sales pitch. There's no, "Call us for a discount on your SEO." There's none of that nonsense, it's just "Hey look we built a garden" and we spent $15 on Facebook advertising and we reached 3000 people, and then the non-profit called Green Our Planet also shared it and they've got over 3000 likes on their Facebook page.

Honestly, the very same fundamentals that work when you're trying to entertain a crowd are often the same fundamentals that you're going to use when you're doing a pitch or if you're working with a client or if you're going to a Chamber of Commerce and you're the speaker and you're trying to get them to give you a sponsorship or whatever the case may be.

There is so many social media platforms, there is different video hosting, there’s different ways of doing podcasts, there’s blogs. They’re like, “Oh, my god, how am I going to get all this done? Where do I start?” They aren’t moving forward because they don’t even know where to begin. I said this to a number of clients recently too: “Breathe. Don’t feel that you need to do it all at once. Start with having consistent social media marketing, ensuring that you’re engaging with people on a

We don't do this just for the sake of doing this. We do this for better productivities, better profits and growth. If you've done the service standard piece right, which is a critical piece to the overall B+C+S Formula, your life as the owner, leader, manager actually becomes easier because if you engaged your employees to create it in the first place and you've gotten them on board, they have buy in, they actually begin to police themselves in many ways.

We're not sure what it means to be a man and we're searching, searching, searching. So, I mean, this book is the result of my own search of looking what does it mean to be a man. I was married and, for ten years. I got divorced and like a lot of people, at first I blamed the other person. Then I came to a point of asking myself, "What do I have to learn from all this? I don't want to go through this again."