Youtalk

By Youtech

If marketing is a journey, Michael and Wilbur are two steadfast explorers. Join them as they tackle all aspects of what running an agency is like and how marketing is changing in today’s world. Each e... more

4.9

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FAQs about Youtalk:

How many episodes does Youtalk have?

The podcast currently has 53 episodes available.

Youtalk episodes:

May 06, 2021 Do You Have More Time or Money? Here's What to Prioritize in Your Marketing Strategy
Episode Highlights
0:34 - The Basic Marketing Framework
1:23 - Pre-Existing Demand? Search
3:30 - No Pre-Existing Demand? Social
10:31 - More Time Than Money? Content
16:49 - More Money Than Time? Ads
P.S. You also want to be where your target market is. You have to balance this against what you're capable of doing.
...more
23min
April 29, 2021 Top 5 Social Networks in the US: How Do They Stack Up?
Episode Highlights
0:42 - The Most Popular American Platform List
6:00 - #1 American Platform: Youtube
7:25 - Facebook Isn't Cool Anymore
8:14 - The Underrated Platform: Pinterest
9:39 - Connection vs. Content
P.S. Went with a shorter pod this time around (12 mins). Let us know if you like it better.
...more
12min
April 22, 2021 Timid Salespeople Have Skinny Kids
Episode Highlights
1:15 - Believing In the Product You Sell
1:47 - Timid Sales Guys Have Skinny Kids
5:57 - Selling Yourself vs. Selling the Product
14:30 - Our Sales Strategy
18:16 - The Pros and Cons of Sales
19:47 - Marketing and Sales Relationship

P.S. Alkaline 88 didn’t sponsor this pod. They’re just a cool client and we like them.
...more
27min
April 15, 2021 Dave Gerhardt | Marketing | B2B Marketing | Season 1 BONUS Episode
SEASON 1 BONUS
If you don't know DG, he's one of the most influential B2B marketers in the entire world right now. If any episode is a must-listen, it's this one. It's packed with good content.
Episode Highlights
1:12 - Using Your CEO to Market the Brand
4:54 - Pairing Expertise With the Founder Story
9:29 - Getting Employees to Post: Internal Marketing
15:07 - Writing a Book? Here's Where to Begin
22:21 - Paid Advertising vs. Building a Brand
28:30 - The #1 Marketing Channel: Email
...more
45min
April 08, 2021 What You Actually Need to Know About SEO w/ Tara Hughes
1:10 - The Benefits of SEO
5:44 - The Power of Transparency
8:44 - New Google Update: What To Expect
10:22 - The Day of the Yellow Pages Are Gone
12:15 - How SEO Works
15:09 - How Valuable Content Impacts SEO
P.S. Tara is starting her own SEO podcast soon. We’re betting it blows Youtalk out of the water.
...more
30min
April 01, 2021 Should You Go DTC? How One E-Commerce Company Scaled to $10 Million in 3 Years
Episode Highlights
4:10 - Getting Into the E-Commerce Space
6:42 - Taking Control of Your Revenue
9:02 - Scaling With E-Commerce
13:30 - The Stigma of Discount Brands
16:57 - How Brand Awareness Sales
27:21 - Building a Digital Footprint Takes Time
P.S. Always be thinking about how you can provide value in your marketing. This is how inbound works.

P.P.S. Discounts aren’t the only way to provide value.
...more
34min
March 25, 2021 Website Do's and Don'ts
Episode Highlights:

1:10 - Your Website Is Your First Impression
4:10 - Website Aspects: Design vs. Functionality
6:32 - How Shopify Trailblazed Ecommerce Websites
10:54 - The Worst CMS Systems
16:23 - Website Best Practices

P.S. Where the hell are you supposed to put the apostrophes in do's and don'ts? There's no consistency.
...more
28min
March 18, 2021 The Grind (and new features coming to Twitter)
Episode Highlights:

2:08 - Talent vs. Hard Work
7:19 - Learning Life Lessons
12:51 - Life Owes You Nothing
14:29 - Developing Good Habits
18:16 - What it Takes To Build
21:17 - Learn From Failures, Not Success
24:07 - Twitter's New Updates
P.S. Twitter Spaces vs. Clubhouse... Who do you have coming out on top? My bet is Twitter
...more
34min
March 11, 2021Hiring in An Agency | Downsides of WFH | Amateur Stock Tips
On this episode:
Opening multiple locations: how to decide

Hiring the right candidate

Gen Z entering the workforce

Adapting to employees vs. enforcing guidelines

The age of awareness in digital marketing

The downsides of WFH
Episode Highlights:

2:34 - Opening Multiples Locations: How To Decide
4:40 - Hiring the Right Candidate
6:18 - Gen Z Entering the Workforce
10:05 - Adapting To Employees vs. Enforcing Guidelines
15:11 - The Age of Awareness in Digital Marketing
16:35 - The Downsides of WFH
...more
31min
March 04, 2021The Youtech Story (How We Got Here)
On this episode:
What Season 2 entails

About Youtech

Marketing: specific is universal

Meet the hosts

Youtech culture

Fail your way to the top
Episode Highlights:

2:58 - What Season 2 Entails
4:09 - What is Youtech
9:36 - Marketing: Returning to Authenticity
12:00 - About CMO and Host, Michael Norris
17:54 - The Youtech Culture
24:53 - Failing Your Way to the Top
...more
30min

FAQs about Youtalk:

How many episodes does Youtalk have?

The podcast currently has 53 episodes available.