We had a fascinating conversation with Brett Curry, the CEO of OMG Commerce, a renowned marketing agency. Together, we explored the dynamic world of digital marketing and some unexpected influencer insights.

Brett enlightened us on the immense potential YouTube offers to brands of all sizes. He emphasized the platform's unique ability to engage audiences and provided valuable tips for small brands looking to make a big impact.

We delved into the effectiveness of long-form content and its role in building trust and authority within your audience, which is often overlooked in today's fast-paced digital landscape.

Brett also shared his thoughts on the evolving landscape of SEO in ecommerce and talks about if it is worth it or not...

We also dive into Brett's take on Deion Sanders, aka "Coach Prime." As an influencer, Coach Prime has not only made a significant impact in the college football world but has also provided marketers with a lesson in innovation and differentiation.

This episode is a must-listen for marketers seeking to harness the power of YouTube, explore long-form content strategies, adapt to the changing SEO landscape, and draw inspiration from unexpected influencers like Deion Sanders. Tune in for invaluable insights and fresh perspectives from Brett Curry, a distinguished expert in digital marketing.

Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump