In our Hot Topic this week we have Julian Lumpkin on the program to give us his take on how to increase your close rates NOW? How you can close more deals by introducing real social proof into your sales cycles. As well as showing your prospects real stories and results with Case Studies and Testimonials.

The most effective way to reach your audience is not through your own words, it's through the words of your clients! You need customer stories - written and video formats! If you aren’t getting these done yourself, check out SuccessKit.io to see how they can handle it for you!

To read more about this week's podcast click here!!