The David Bach Show

029: What's In It For Them? with Joe Polish


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It's been a while, but I'm back on the podcast to share an amazing interview with my longtime friend, Joe Polish. Joe is recognized as the most connected person on the planet, and today you're going to find out why!

In case you're unfamiliar, Joe Polish is an author, speaker, podcaster, entrepreneur, and Founder of Genius Network®, which is considered one of the most exclusive entrepreneurial masterminds in the world.

While Joe has seen wild success throughout his career and is known for his ability to connect deeply with others, that wasn't always his story. In fact, before he ever crushed it in business, he was a dead broke carpet cleaner, and his struggles with trauma and addiction led to a very disconnected life.

Only after getting sober did he take the time to learn how to form genuine relationships with others. For 30+ years, Joe has been putting his approach to building rapport into practice, allowing him to surround himself with the most successful people imaginable—and now he's ready to teach YOU how to do the same.

In our conversation, we dive into his new book, What's in It for Them?: 9 Genius Networking Principles to Get What You Want by Helping Others Get What They Want.

You'll learn about the power of reciprocity, the importance of treating yourself like a million-dollar racehorse, how to cut out toxic relationships, why being a giver (instead of a taker) is more important than ever, and much more!

In this session, here's what we cover:

  • Why Joe wrote his new book, What's in It for Them?
  • How to win the right friends and influence the right people (an update to Dale Carnegie's legendary teaching).
  • How to set your life up to be a lot more E.L.F (easy, lucrative, fun) and a lot less H.A.L.F (hard, annoying, lame, frustrating).
  • The secret to why Joe Polish is the most connected human being on the planet.
  • How to act like a "pain detective" and make more money by transforming other people's bad news into good news.
  • How do you know if you're investing your time and energy in the wrong relationships?
  • Learn to deepen rapport and connect with others by identifying and reducing their suffering.
  • The story of when Joe used the What's In It For Them framework to win over Sir Richard Branson.
  • The power of the 6-week sabbatical and how to use it to destroy anything in your life that isn't excellent.
  • How can you connect with yourself, so you can better connect with others?
  • Why life gives to the giver and takes from the taker.

Interview Resources

  • Joe Polish Website
  • Joe Polish on Instagram, Twitter, YouTube, LinkedIn, Facebook
  • What's in It for Them?: 9 Genius Networking Principles to Get What You Want by Helping Others Get What They Want by Joe Polish
  • Genius Network
  • Genius Recovery
  • Joe Polish Interviews, Articles, and Podcasts
  • The 6 Week Sabbatical with David Bach and Joe Polish
  • Joe Polish Sabbatical
  • Life Gives to the Giver by Joe Polish
  • Zig Ziglar
  • How to Win Friends and Influence People: Updated For the Next Generation of Leaders
  • Never Split the Difference: Negotiating As If Your Life Depended On It
  • The Automatic Millionaire: A Powerful One-Step Plan to Live and Finish Rich
  • Dean Jackson
  • Dan Sullivan
  • Chris Voss
  • Gabor Maté
  • Strategic Coach
  • Jay Abraham
  • Bob Roth
  • Richard Branson
  • Andre Norman
  • Ambassador of Hope: Turning Poverty and Prison into Purpose-Driven Life
  • Breath: The New Science of a Lost Art
  • Wim Hof
  • The Oxygen Advantage with Patrick McKeown

Get Access to More Great Content!

To get access to the best financial tools, resources, and advice to help you LIVE RICH NOW, visit www.FinishRich.com

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