The Startup Chat with Steli and Hiten

059: Website Teardown Screencast


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http://traffic.libsyn.com/startup/TheStartupChat059.mp4
Welcome to the Startup Chat’s first Website Teardown Edition. Steli and Hiten will be going through all of the websites posted on the Facebook group, and giving their feedback and advice, hate delivered kindly, about each one. These are the websites they tore down:
Tryhousecall
Saasmetrics
Less Films
Q-see
Opsh
Lawvu
Startup Resources
Absence
Metrilo
Buildicus
Steli and Hiten had a few tips that applied to almost every website:
- Focus on your niche. Portray the company’s unique qualities throughout the entire website. Are you the less expensive and easier route? Great! But why? The guys wanted to know and so do your customers. Tell them who you are and why you should be their #1 choice.
- Be sure it’s congruent. Meaning that if you’re a small startup with a relaxed environment, but have very business-like people portrayed on your website, maybe you should think twice about what type of customer you want to attract.
- Prioritize. Put the most important information (contact information, testimonials, business concept, etc.) where it belongs; at the top. You have the power to force your visitors to see anything you choose, as long as you put it where they’ll actually find it.
There were so many other tips and tricks shared, and we can’t wait for you to hear the episode and see for yourself. If you enjoyed this edition, let us know so we can keep making more!
We invite you to join our Facebook group, which is over 1,700 members strong! It’s great to have such an incredible group of entrepreneurs out there making it happen every day.  We’d love to hear from you; please feel free to join our Facebook group and share your experiences, challenges, and motivation with us and the rest of Startup Chat community.
We appreciate having your email address at The Startup Chat  because we’ll be sharing some special podcast episodes and other things exclusively with the people on our email list.  Click the link above and fill out the email address box to become part of the community today!
As always, you can hit us up on Twitter @Steli or @hnshah, #thestartupchat.
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The Startup Chat with Steli and HitenBy Steli Efti & Hiten Shah: Serial Entrepreneurs, Sales & Marketing Experts, Startup Investors & Advisors, CEOs running multi million dollar SaaS Startups

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