You might be thinking a lot can change in 10 years. Or, you might feel like nothing really does!

But when you zoom out and look at the data, you’ll find we’re already on the edge of enormous transformation.

From population milestones to Olympic moments, retirement waves to airport megaprojects, the 2030s is set to be anything but boring.

At McCrindle, we’ve been mapping these shifts for decades. And while we’re known for our generational research, we’re also deeply invested in understanding how cities evolve, how demographics shift, and how emerging trends reshape society.

To kick off season 16, our host, Ashley Fell, sits down with McCrindle’s Director of Solutions, Geoff Brailey, to break down 10 trends that will shape the next 10 years of Australian life - from the rise of Gen Beta to the race between Sydney and Melbourne, and the infrastructure boom in between.