If you've ever struggled with WHY you should send email or WHAT you should send - this episode is for you! It's so important to connect, serve and sell in a way that resonates and connects with your customers. My guest today is the incredible Kate Doster, who believes that sales will follow by having fun, treating people like people, and being genuinely helpful. I'm a true fangirl of Kate! As a retail shop owner, you may find it hard to find the time or wonder what content to share - or why you should even bother? But the stats don't lie - customers are much more likely to purchase from you if they have CHOSEN to be on your email list. Even if you are on Instagram and Facebook - you NEED email. Email Marketing is a mindset. It's a simple, helpful conversation. Kate really dives into how to give yourself permission to truly have fun with your email list and not get in your own way. There are no rules. We discuss strategies to grow your email list, topics to discuss besides discounts, how to batch content, and more! Full show notes at <a href= "https://wendybatten.com/episode-101/">https://wendybatten.com/episode-101/</a>

If you've ever struggled with WHY you should send email or WHAT you should send - this episode is for you! It's so important to connect, serve and sell in a way that resonates and connects with your customers. My guest today is the incredible Kate Doster, who believes that sales will follow by having fun, treating people like people, and being genuinely helpful. I'm a true fangirl of Kate! As a retail shop owner, you may find it hard to find the time or wonder what content to share - or why you should even bother? But the stats don't lie - customers are much more likely to purchase from you if they have CHOSEN to be on your email list. Even if you are on Instagram and Facebook - you NEED email. Email Marketing is a mindset. It's a simple, helpful conversation. Kate really dives into how to give yourself permission to truly have fun with your email list and not get in your own way. There are no rules. We discuss strategies to grow your email list, topics to discuss besides discounts, how to batch content, and more! Full show notes at https://wendybatten.com/episode-101/

If you've ever struggled with WHY you should send email or WHAT you should send - this episode is for you! It's so important to connect, serve and sell in a way that resonates and connects with your customers. My guest today is the incredible Kate Doster, who believes that sales will follow by having fun, treating people like people, and being genuinely helpful. I'm a true fangirl of Kate! As a retail shop owner, you may find it hard to find the time or wonder what content to share - or why you should even bother? But the stats don't lie - customers are much more likely to purchase from you if they have CHOSEN to be on your email list. Even if you are on Instagram and Facebook - you NEED email. Email Marketing is a mindset. It's a simple, helpful conversation. Kate really dives into how to give yourself permission to truly have fun with your email list and not get in your own way. There are no rules. We discuss strategies to grow your email list, topics to discuss besides discounts, how to batch content, and more! Full show notes at <a href="https://wendybatten.com/episode-101/" rel="noopener noreferrer">https://wendybatten.com/episode-101/</a>

101. Making Email Marketing Fun with Kate Doster

How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? 
 
These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. 
 
In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas.
 
Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.

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How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas. Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.

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101. Making Email Marketing Fun with Kate Doster

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