Marijuana marketing is quickly shifting from novelty to big business as the trend of legalization sweeps across America. Adweek staff writer Lindsay Rittenhouse joins us to talk about her cover story on how cannabis marketers are battling stereotypes and carving out new niches.

We also recap the best of Brandweek and talk about the week's best ads, including a polarizing political ad trying to get more millennials to the polls.

 

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