The Profitable Graphic Designer

102 Running a Small Design Agency with Kristy Campbell (Pink Pony Creative)


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Get ready to explore the vibrant world of design entrepreneurship with Kristy Campbell, the innovative force behind Pink Pony Creative. In this episode of The Profitable Graphic Designer Podcast, we uncover Kristy's journey from a solo designer to leading a successful design agency.

Discover the inspiration behind Kristy's 100-day design challenge and the strategies she employed to scale her business. From her unique approach to social media marketing to attracting dream clients, Kristy shares invaluable insights and advice for fellow designers and small business owners aiming to thrive in the industry. Join me as we unravel the secrets to building a thriving design agency, straight from the dynamic mind of Kristy Campbell.

 

You will learn:

  • The story behind Kristy's 100-day design challenge on Instagram and its impact on her journey.
  • Strategies for transitioning from a solo designer to leading a successful design agency.
  • Insights into effective social media marketing and attracting dream design clients.
  • Kristy's approach to managing social media accounts and identifying the most effective platforms.
  • Key lessons and advice for aspiring designers and small business owners seeking growth and success in the industry.
  • Grab a cup of coffee and be ready to take notes!


    About Kristy:

    Kristy Campbell, founder of Pink Pony Creative and Adobe MAX speaker, is a New Zealand-based Brand Identity and Graphic Designer with over ten years’ of experience in the industry. She expresses herself in daring, vibrant and exciting ways, pushing the boundaries of branding through the combination of loud color, quirky illustrations, and stylized logos. Kristy now undertakes projects for clients worldwide and embraces an ‘anything but boring’ aesthetic in design and business. And with a business name like “Pink Pony”, you know she creates a little differently.

     

    www.pinkponycreative.com

    https://www.instagram.com/kristy.thepinkpony/

    https://www.tiktok.com/@pinkponycreative

    The Social Ponies Podcast


    Resources:

    $12k Client Attraction Masterclass: https://aventiveacademy.com/attract-clients-workshop/

    The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/

    12-Week Business Program for Designers: https://aventiveacademy.com/profit

    The Creative CEO Accelerator: https://aventiveacademy.com/accelerator

    ...more
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    The Profitable Graphic DesignerBy Kady Sandel

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