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Lulu Tsui, co-founder of On the Revel, shares her journey from Bloomberg to becoming the "Queen of New York Cannabis" and how she's building authentic community in the East Coast market. She reveals how New York's cannabis industry has developed its own unique business culture focused on directness, accountability, and community standards.

• Raised in Eugene, Oregon by cannabis-friendly "aunties and uncles" after moving from communist China in 1979
• Started in tech in 1994, worked with Bloomberg and other major companies before entering cannabis
• Co-founded On the Revel with Jacoby Holland to create inclusive cannabis industry events
• New York cannabis market has over 450 licensed retailers with approximately 80% being social equity operators
• East Coast business culture emphasizes direct communication and face-to-face relationships
• Different consumption patterns in New York with higher demand for discrete products like vapes and edibles
• Community boards play crucial role in local licensing and neighborhood acceptance
• Maintains a "clean pool" philosophy by only working with respectful industry partners
• Building diverse team with varied expertise including legal, scientific, and marketing backgrounds
• Revelry event coming September 12th with 200+ brands and 400+ retail buyers
• Planning to launch psychedelics conference in 2026

Join us at Revelry in New York to experience the East Coast cannabis industry firsthand and witness the incredible community that's been built.

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