Leading Transformational Change with Tobias Sturesson

107. Caterina Bulgarella: Why Your Culture Data Isn't Telling You What You Need to Know and How to Fix It


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Caterina Bulgarella is a renowned social scientist with over 20 years of experience in organizational culture transformation and assessment. As a leading expert in culture measurement and a co-creator of the widely used Two Factor Model of Ethical Culture, Caterina brings powerful insights into the deeper layers behind workplace data.


In this episode, host Tobias Sturesson dives into the pitfalls of traditional engagement surveys and the value of understanding what culture truly means within organizations. Together, they unpack why much of what leaders think they know about culture and ethics is often just the tip of the iceberg, and how to get to the roots beneath the surface. 


In this episode, we explore:

(00:00) Understanding workplace culture insights

(05:21) Behavioral insights and measurement journey

(09:18) Insights beyond generic feedback

(13:27) Understanding organizational culture mechanisms

(17:00) Restructuring meaning for cultural change

(20:41) Survey credibility and ethical behavior

(23:25) Pressure's impact on leadership dynamics

(26:16) Two-factor ethical culture model

(29:51) Measuring ethical organizational culture

(32:51) Insights through dialogic stories

(37:25) Respecting history, embracing difference

(39:27) Values, culture, and context

(44:06) Root causes and cultural awareness

(48:34) Embracing curiosity for positive change


Links mentioned:

Connect with Caterina Bulgarella on LinkedIn
‘You Can Culture: Transformative Leadership Habits for a Thriving Workplace, Positive Impact and Lasting Success’ is now available here.

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