Shawn Walchef is the owner of Cali BBQ, a BBQ restaurant in San Diego, as well as Cali BBQ Media, his production company. The first Cali BBQ restaurant opened in 2008 and the brand has since expanded to include 2 locations in sports stadiums, catering, ghost kitchens, and podcasts, as well as professional video content. Shawn believes in "digital hospitality" which is a conceot we will explore in this episode.

Favorite success quote/mantra: "Stay curious, get involced, ask for help."

In this episode we will discuss:

• Ghost kitchens
• Opening a location
• Closing a location
• Branding
• Marketing
• AI integration
• Tech stack
• AND MORE!

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Contact the guest:

• Instagram: @shawnpwalchef OR @calibbq OR @calibbqmedia
• Website: https://calibbq.media

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