Life with Loverly with Brittany Sjogren

113. From Concept to Collection: Behind Brittany's Hermoza Swim Launch with Brand Manager, Allie Kiefer


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Join me as I take you on an exclusive journey through the creation of my Hermoza Collection!

In this episode, I'm joined by my brand manager, Allie, to give you an insider's look at the world of influencer marketing and brand partnerships. We'll discuss:

🏖️ My Hermoza Collection:

  • 11 stunning pieces including swimwear and resort wear
  • The inspiration behind the designs
  • Our favorite moments from the photo shoot in 30a

🤝 Brand Partnerships:

  • How deals are negotiated
  • What success looks like for collaborations
  • The importance of trust and accountability

👩‍💼 Allie's Career Journey:

  • Her path in influencer marketing
  • The evolution of the industry
  • Advice for aspiring managers

 

Whether you're a fashion enthusiast, aspiring influencer, or curious about the business side of content creation, this episode offers valuable insights into the ever-changing world of digital marketing and brand collaborations.

Don't miss out on this behind-the-scenes look at the Hermoza Collection and the people who make it all happen!

Shop the collection here! https://thehermoza.com/collections/loverly-grey

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Life with Loverly with Brittany SjogrenBy Brittany Sjogren

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