Todd Palmer is a coach to entrepreneurial CEOs and author of the book, From Suck to Success. He's a keynote speaker with more than 25 years of experience as an entrepreneur and CEO himself.

In this episode, he describes the life experience that ultimately inspired his book. What's the key takeaway? ATV — authenticity, transparency and vulnerability. Listen in as Todd describes these characteristics and helps us understand their uniqueness and also where they intersect.

If you'd like a free chapter of Todd's book, From Suck to Success, simply go to www.fromsucktosuccess.com.

Book Recommendations

• From Suck to Success by Todd Palmer
• Leading Well from Within by Daniel Friedland

Additional Resources

Learn more about the PeopleForward Network: www.peopleforwardnetwork.com