The Online Course Show

122: The Dance Between Artist and Manager

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We’re doubling up for today’s episode and interviewing not one, but two course creators! Ksenia Parkhatskaya and David Duffy have a successful online course story that is very inspiring. Most online courses start out as a one-man/woman show, but it was super-cool to hear how Ksenia and David’s different talents and strengths have made their partnership work so well.

"Don’t be afraid to experiment. Don’t be afraid to start."

- Ksenia Parkhatskaya

It was awesome to hear all this duo’s insights from two perspectives. Enjoy listening in!

In This Episode, We Talked About:

  • (2:26) Something I’ve been working on lately
  • (6:01) Being efficient vs. getting bogged down
  • (10:19) Getting to know Ksenia, David, and their story
  • (14:14) What made their first launch so successful?
  • (16:27) Ksenia and David’s collaboration
  • (18:17) One of the best-produced promo videos I’ve ever seen
  • (23:06) What did and didn’t work for them early on
  • (25:03) A funnel disaster story
  • (26:33) Pricing considerations for international sales
  • (29:26) Favorite online course tools
  • (33:30) How they utilize YouTube
  • (34:12) Do Ksenia and David recommend creating a “jam circle” in other niches?
  • (36:01) Thoughts on increasing engagement within a course
  • (37:57) Their advice for  beginner course creators
  • (41:16) Funnel hacking
  • (41:57) David Krohse and I discuss Ksenia and David’s story
  • (47:08) Lessons learned from their Facebook ads experience
  • (51:00) Wrapping up

    • That’s all for now, folks! See you on the next episode of The Online Course Guy. Thanks for listening and learning along with us today.

    Links
    • David’s Course - Wellness Program Expert
    • Jacques' Course - Piano in 21 Days
    • Ksenia’s Course - Secrets of Solo
    • Bonjoro Free Trial
    • Life as Paper
    • LearnDash
      • ...more
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      The Online Course ShowBy Jacques Hopkins
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