As the world becomes more interconnected, it is increasingly important to raise understanding of the influence culture has on the way we communicate, what we eat and how we go about our work. In this episode we speak to Edith Coron, an executive coach in France who has done work across the globe with cross-cultural teams, about the importance of raising cultural awareness.

"We use often this image when in the intercultural world, you are a fish in your fishbowl. It's when you're taken out of your fishbowl, that you're aware of the temperature, that you had water around you. Same with our culture. You know, it's the fact that you've been thrown into something different." - Edith Coron

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