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Dylan Shannon on Social Media, Strength Coaching & Building Influence in FitnessIn this episode of the podcast, we sit down with Dylan Shannon, one of the fastest-growing social media strength coaches and fitness influencers, to break down what it really takes to build authority, audience, and impact in today’s fitness industry.Dylan has built a massive online presence by combining real training principles, relatable content, and strategic social media execution. In this conversation, we go beyond the highlight reels and viral clips to talk about the systems, mindset, and mistakes behind growing a sustainable brand as a coach in the modern era.Whether you’re a strength coach, athlete, personal trainer, or content creator, this episode gives you actionable insight into how fitness, business, and social media intersect — and how to leverage all three without selling out your values.What We Cover in This EpisodeHow Dylan Shannon built his following as a strength coach on social mediaThe biggest mistakes coaches make when posting fitness content onlineWhy authenticity beats perfection in content creationHow to stand out in an oversaturated fitness industryThe difference between being a good coach vs. a good influencerTraining philosophy vs. internet trendsHow social media has changed the career path for coachesMonetization, brand deals, and building long-term influenceAdvice for young coaches trying to grow online without burning outWhy This Episode MattersSocial media has completely reshaped the fitness industry. Coaches no longer need a big gym, a pro roster, or traditional credentials to make an impact — but they do need clarity, consistency, and a real message.Dylan Shannon represents a new generation of coaches who understand that education, entertainment, and execution all matter. This episode dives into how to balance performance training with content creation while staying credible in a world driven by algorithms.If you’ve ever wondered:How fitness influencers actually growWhether social media helps or hurts coachingHow to turn content into real opportunityThis conversation is for you.Who Should ListenStrength & conditioning coachesPersonal trainersAthletes at any levelFitness content creatorsGym owners & online coachesAnyone trying to grow on social media in fitness