The Startup Chat with Steli and Hiten

138: Building Products in Hyper-Competitive Markets


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SaaS is a competitive business. On today’s episode we discuss how to survive in this current competitive market. SaaS is a fast pace business that is full of copycats and people who are just quicker on the draw.

We discuss how to make your business unique in this world of competitors. The SaaS world is changing rapidly and if you want to keep up you have to know how your business and brand shape who you are in the market.

The topics we covered today:

Why having a niche is not a guarantee anymore.

How SaaS has changed.
The usefulness of branding.
How copying happens.
The 2 things that will protect you from copycats.
The importance of strategy.
The SaaS cycle.
What is a point of a view?
How to learn from your competitors.

We invite you to join our Facebook group.  It’s great to have such an incredible group of entrepreneurs out there making it happen every day.  We’d love to hear from you; please feel free to join our Facebook group and share your experiences, challenges, and motivation with us and the rest of Startup Chat community.

We appreciate having your email address at The Startup Chat  because we’ll be sharing some special podcast episodes and other things exclusively with the people on our email list.  Click the link above and fill out the email address box to become part of the community today!

As always, you can hit us up on Twitter @Steli or @hnshah, #thestartupchat.

The post 138: Building Products in Hyper-Competitive Markets appeared first on The Startup Chat with Steli & Hiten.

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The Startup Chat with Steli and HitenBy Steli Efti & Hiten Shah: Serial Entrepreneurs, Sales & Marketing Experts, Startup Investors & Advisors, CEOs running multi million dollar SaaS Startups

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