Marketing Speak®

139. Achieving an Eight-Figure Ecommerce Business with Gary Nealon


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If you're ready to scale your e-commerce business all the way up to eight figures, this conversation with Gary Nealon is perfect for you! Gary is a serial entrepreneur who founded two multi-million dollar businesses, one of which landed on the Inc. 5000 list five years in a row. Seeing inefficiencies in other companies convinced him that he could do it himself, so he liquidated everything he had and bought a business in the dollar store niche. In our conversation, you'll learn about his journey from bankruptcy all the way to $40 million in revenue.

Find Out More About Gary Here:

Gary NealonGary Nealon on LinkedInGary Nealon on TwitterGary Nealon on Facebook

In This Episode:
  • [01:13] - Gary starts off the conversation by talking about how he got to where he is now, and how he ended up in a cabinet business.
  • [03:41] - Is Gary still involved with the cabinet business?
  • [04:18] - We hear about Gary's experience with being on the Inc. 5000 list, what the list has brought him, and what inspired him to apply.
  • [06:25] - Why did Gary use Craigslist as a primary marketing vehicle in the early days of his business?
  • [08:02] - Gary talks about what inspired him to teach and coach others instead of just starting another business of his own.
  • [10:49] - We hear Gary's thoughts on content, and a way to get additional eyeballs on your content that you usually wouldn't get.
  • [14:22] - Gary discusses how he gets people who are going to offer lots of link equity to notice the content pieces he's been talking about.
  • [17:02] - How does Gary plan out content for the future?
  • [18:09] - Gary talks about his VA team, how he built it up, how he trains his VAs, and more.
  • [22:20] - Stephan talks about the 3 Lists to Freedom that Chris Ducker came up with.
  • [25:30] - We hear about Gary's Amazon presence, and how he feels about the site.
  • [29:19] - Is Gary's traffic from Facebook all from paid ads, or is some of it organic?
  • [32:06] - Gary digs deeper into the Facebook communities he has been talking about.
  • [34:33] - Stephan brings up the topic of chatbots, and Gary shares his experience with them.
  • [37:09] - Gary doesn't use 30-day challenges, but he does use contests successfully, he explains.
  • [39:49] - Has Gary used a particular technology platform for doing contests, or is he creating them internally?
  • [42:06] - We hear about what inspired Gary to write his book, Notes to a Young Entrepreneur.
  • [45:12] - Gary speaks at both schools and conferences to get the message out.
  • [47:21] - Does Gary have one last nugget of wisdom to share with listeners that they can implement right away?
  • [49:09] - Gary talks about where listeners can find him to work with him or learn more about what he does.
Links and Resources:
  • Gary Nealon
  • Gary Nealon on LinkedIn
  • Gary Nealon on Twitter
  • Gary Nealon on Facebook
  • Notes to a Young Entrepreneur by Gary Nealon
  • Inc. 5000
  • Craigslist
  • Todd Herman
  • 90 Day Year
  • Marcus Sheridan on Marketing Speak
  • They Ask You Answer by Marcus Sheridan
  • OnlineJobs.ph
  • 3 Lists to Freedom
  • Chris Ducker
  • Sidekicks
  • Priority VA
  • Trivinia Barber on the Optimized Geek
  • Amazon
  • Rafflecopter
  • Streamline CRM
  • Infusionsoft
  • B1G1
...more
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Marketing Speak®By Stephan Spencer

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