Heal 2 Feel with Liat Gerszt & Mercedes Javid

#15. Hair is Everything with Brazilian Blowout Founder Britney Semler & Kashmir Extensions Owner Kiki Tobar


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Episode #15: Feeling like yourself again can sometimes start with something as simple as a good hair day. Join us in this inspiring episode as we explore the profound impact hair can have on self-esteem and femininity, especially for women who have faced the challenge of hair loss. Our guests, Kiki Tobar, a gifted extension specialist, and Britney Semler, the pioneer behind bringing the Brazilian Blowout to the U.S., share their personal and professional voyages in the hair industry. Through their stories, we uncover how hair transformations can be life-changing, providing a renewed sense of self for those reclaiming their identity after cancer treatments.

Imagine moving from Utah to the bustling beauty scene of Los Angeles to level up your career. That's exactly what one determined hairstylist did, and her journey brought forth the innovative beaded rows extension method, less damaging and more natural-looking than traditional techniques. We navigate the intricacies of the hair industry, discussing the pivotal role of treatment-driven products and the strategic moves that hairstylists make to thrive. By understanding the value of personalized care packages and educating clients on proper hair care, salons can transform into sanctuaries of trust and confidence. 

From the intimate, therapy-like atmosphere of Kiki's salon to the ambitious introduction of Russian hair extensions in America, this episode is a celebration of entrepreneurial spirit and perseverance. Listen as we reflect on the challenges and triumphs of carving a niche in a male-dominated business world, all while balancing priorities and pursuing one's vision. Britney’s tale of creating the Brazilian Blowout underscores the power of branding and innovation, while the evolution of marketing strategies through social media highlights a new era of democratized brand creation. Embrace the stories of resilience, and discover how hair can be so much more than just an accessory—it can be a powerful tool for empowerment and self-discovery.

Chapters:

(00:00) - The Power of Hair Extensions

(12:05) - The Benefits of Hair Extensions

(22:31) - Life-Changing Impact of Hair Extensions

(29:46) - Creating an Intimate Hair Extension Club

(34:07) - Overcoming Obstacles in Entrepreneurship

(38:41) - Navigating Entrepreneurship in a Changing Industry

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Heal 2 Feel with Liat Gerszt & Mercedes JavidBy Liat Gerszt and MJ Javid

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