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I’m back with the latest Pinterest trends and this week Pinterest collected insights around the theme: Cozy Winter ❄️. 

First, Welcome back! If you’re new around here, I’m Jen Vazquez and I share Marketing (especially Pinterest), workflows, and content creation and repurposing.  If you’d like to learn about those topics, subscribe and ring the bell to be notified when we release new videos twice a week!

LEt’s dive in! It’s a cozy winter ahead! Searches on Pinterest are trending around cozy recipes, home decor, and fashion — with a Moment spotlight on Día de los Muertos. 

What’s your favorite trend this week? Comment below!

Key trends

• 22x increase in "savory pie recipes"

• 8x increase in "vintage christmas decor ideas"

• 145% increase in "día de los muertos nail ideas"

• 140% increase in "cozy cabin aesthetic"

• 95% increase in "hot cocoa station"

• 40% increase in "romantic books" among Gen Y

Trend Blog: https://jenvazquezcoach.com/what-are-people-searching-for-on-pinterest-this-week-cozy-winter/

Search Trends https://pinterest.trends.com

Moody Christmas Tree from Pinterest: https://www.craftberrybush.com/2021/11/moody-christmas-living-room.html 

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