Part Two.

Robert MacPhee once parked cars—now he helps people find their parking spot in life. As a former right-hand to Chicken Soup for the Soul’s Jack Canfield and the author of Living a Values-Based Life, he’s all about helping people shift gears toward purpose.

In this episode, we tackle life’s tricky intersections: Why do we struggle to define what we value? How does aligning your actions with your values make life smoother? And what’s with Robert’s strong opinions on clarity? Tune in for some deep insights, a few laughs, and maybe even a tune-up for your own life’s GPS.

Key Highlights of Our Interviews:

Why It’s So Hard to Define Our Own Values

“Most people’s initial list of values often reflects what they think others want to hear. We’re so conditioned to impress others or meet external expectations that it’s challenging to pause and ask: What truly matters to me? The real magic begins when we strip away external noise and align with our authentic priorities.”

How a Values-Based Life Can Improve Work

“Clarity about values doesn’t just make personal life better—it’s transformative for work too. Aligning your actions with priorities like contribution or integrity can help you show up fully, even in challenging moments. That alignment makes work feel purposeful instead of draining.”

Do Values Change Over Time? The Short Answer: Yes.

“Values aren’t set in stone—they evolve with life stages and circumstances. For instance, what mattered to you in high school may be worlds apart from what tops your list in your sixties or seventies. Life experiences, like becoming a parent or caring for aging loved ones, naturally shift our focus, making values an ongoing conversation, not a one-time declaration.”

Keeping Values Visible

“The importance of keeping your values front and center can’t be overstated. Whether on your phone, bathroom mirror, or bedside table, revisiting your values regularly keeps them aligned with your current life stage. A daily reminder to reflect, re-anchor, and adjust ensures your values stay relevant.”

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Host: Vince Chan | Guest: Robert MacPhee

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--Chief Change Officer--
Change Ambitiously. Outgrow Yourself.

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for Transformation Gurus, Black Sheep,
Unsung Visionaries & Bold Hearts.

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