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In today's episode, I took a little bit of a different spin on one of my most commonly asked questions, "how did you build your clientele so fast?" I normally talk a lot about how I did it and what I did, but today I'm telling you all about 5 things that I didn't do or that weren't effective/beneficial to build my clientele quickly.
My hope with this episode is to be more transparent on the process, give a fresh perspective, & to help you remember that this is YOUR business. You get to build your clientele YOUR way & in ways that feel aligned for you. What works for someone else may not be the best option for you and vice versa.
So often we feel like we have to utilize certain marketing methods to book clients & it just truly is not always the case! I hope this episode helps open your eyes to the world of possibilities that you have in front of you to build your clientele and gives you permission to market your business how you actually want to.
If we aren't already friends on Instagram, you can find me here: @xoericaschramm
Luxury Beauty Business - The Online Course for solo beauty pros who want to attract high paying clients so they can work less & make more. This program is your elite blueprint to elevating your beauty biz and calling in your dream clients.
Inside Luxury Beauty Biz, you focus on mastering 3 steps:
- refining your client experience
- designing your intentional marketing strategy
- breaking down your numbers for success
For full course details & to get instant access today go to: https://lashbizbabesacademy.teachable.com/p/luxury-beauty-business1
LASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Tickets are on sale now for only $199. Payments plans available. Make 2026 your best year yet! Get your TICKET HERE!
By Erica Schramm4.7
2626 ratings
In today's episode, I took a little bit of a different spin on one of my most commonly asked questions, "how did you build your clientele so fast?" I normally talk a lot about how I did it and what I did, but today I'm telling you all about 5 things that I didn't do or that weren't effective/beneficial to build my clientele quickly.
My hope with this episode is to be more transparent on the process, give a fresh perspective, & to help you remember that this is YOUR business. You get to build your clientele YOUR way & in ways that feel aligned for you. What works for someone else may not be the best option for you and vice versa.
So often we feel like we have to utilize certain marketing methods to book clients & it just truly is not always the case! I hope this episode helps open your eyes to the world of possibilities that you have in front of you to build your clientele and gives you permission to market your business how you actually want to.
If we aren't already friends on Instagram, you can find me here: @xoericaschramm
Luxury Beauty Business - The Online Course for solo beauty pros who want to attract high paying clients so they can work less & make more. This program is your elite blueprint to elevating your beauty biz and calling in your dream clients.
Inside Luxury Beauty Biz, you focus on mastering 3 steps:
- refining your client experience
- designing your intentional marketing strategy
- breaking down your numbers for success
For full course details & to get instant access today go to: https://lashbizbabesacademy.teachable.com/p/luxury-beauty-business1
LASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Tickets are on sale now for only $199. Payments plans available. Make 2026 your best year yet! Get your TICKET HERE!

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