What does the beef checkoff really do for producers — and is it worth the investment? In this episode of the CattleUSA Daily Podcast, Lauren Moylan sits down with Terry Quam, co-owner of Marda Angus Farm and longtime agricultural leader, to break down the financial side of the beef checkoff, including how funds are allocated and why ROI matters. Terry also shares stories from his decades of involvement in industry organizations, the importance of producer participation, and the community traditions that keep agriculture connected.

Links

Watch on Youtube - https://youtu.be/Pr4FXKlZ49k

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The Next Generation Podcast Website - https://www.thenextgenag.com/

Takeaways

Terry Quam is a co-owner of Marda Angus Farm LLC.

He emphasizes the importance of being active in agricultural organizations.

The beef checkoff starts its fiscal year on October 1.

Authorization requests for funding are crucial for beef promotion.

The return on investment for the beef checkoff is $13.41 for every dollar spent.

Terry has been involved in the Lodi Agricultural Fair for over 35 years.

Community involvement is essential for the future of agriculture.

Terry encourages producers to participate in industry discussions.

Family traditions around football include enjoying beef dishes.

Getting involved in agriculture can lead to rewarding experiences.

Chapters

00:00 Introduction to Terry Quam and Marda Angus Farm

06:51 Involvement in Agricultural Organizations and Leadership

13:19 Understanding the Beef Checkoff and Fiscal Year

17:01 Return on Investment and Impact of Checkoff Programs

21:27 Encouragement to Get Involved in the Industry

beef industry, cattle farming, beef checkoff, agriculture advocacy, financial management, investment return, family traditions, community involvement, leadership in agriculture