In this episode of the Sales Hacker Podcast, we have Moeed Amin , Founder and CEO at Proverbial Door and expert on the neuroscience of trust and decision-making. Join us for a great conversation about how buyers choose sellers, building (or breaking) trust, and common psychological mistakes sellers make.

What You’ll Learn

- Why sales is about trustworthiness

- Why Moeed says cold calls are horsesh*t

- Integrating your personal and work life to increase transparency

- Common ways that sellers fail to build trust

Show Agenda and Timestamps

- About Moeed Amin & Proverbial Door [2:40]

- What neuroscience teaches about buyer decisions [11:17]

- Ways to establish trust with customers [14:39]

- Why you should audit your personal life for trustworthiness [21:45]

- Common mistakes sellers make that break trust [25:00]

- Sam’s Corner [31:55]

The GTM Podcast
The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

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