Today in the guest chair we welcome Brittani Allen, a Professional Home Organizer, and CEO and Founder of Pinch of Help-Home Organization based in Atlanta, Georgia. 

I came across Brittani’s business on Instagram and was instantly hooked! She is passionate about creating environments her clients love living in, with her expert ability to match functional organization with aesthetically pleasing solutions.  

The entrepreneur bug hit her while she was studying biomedical science in graduate school and substituting teaching. It was an overheard conversation between high school students that sparked the idea for her first business, Strategic Academic Planning. She eventually pivoted to blogging but was still feeling stuck until she read the book, The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing.

Would you believe that Brittani used to struggle with keeping her house clean and organized? She used the processes and tips from the book to declutter her home, and friends started to take notice. As she continued to help friends and family, she realized she could turn her side hustle into a profitable full-time business.

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 Links mentioned in this episode

• Pinchofhelp.com
• The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing
• Traction: Get a Grip on Your Business
• How I Built This Podcast 
• Audible 
• The 10X Rule: The Only Difference Between Success and Failure

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