In this episode of The Dietitian Success Podcast, I sit down with Sara Griffin, RD and founder of Edge Nutrition. Sara and I chat about: <ul><li>How she identified and filled the gap in nutrition support education for dietitians, creating her course as a solution to the lack of preparation for clinical rotations.</li><li>The step-by-step process of creating an online course, including researching content, leveraging intern feedback, and utilizing platforms like WordPress and LearnDash.</li><li>Hurdles faced when launching an online course, such as pricing uncertainty, DIY website development, and the balance between affordability and value.</li><li>Effective marketing strategies for a hyper-niche audience, such as using Instagram ads, targeted hashtags, and building word-of-mouth referrals in a small professional community.</li></ul> Links: <ul><li><a href='https://edge-clinical.com/'>Check out Edge Clinical here</a> </li><li><a href='https://www.instagram.com/edge_clinical/'>Follow Sara on Instagram here</a> </li><li><a href='https://www.dietitiansuccesscenter.com/'>Join our FREE dietitian community</a></li></ul>

In this episode of The Dietitian Success Podcast, I sit down with Sara Griffin, RD and founder of Edge Nutrition. Sara and I chat about: How she identified and filled the gap in nutrition support education for dietitians, creating her course as a solution to the lack of preparation for clinical rotations.The step-by-step process of creating an online course, including researching content, leveraging intern feedback, and utilizing platforms like WordPress and LearnDash.Hurdles faced when launching an online course, such as pricing uncertainty, DIY website development, and the balance between affordability and value.Effective marketing strategies for a hyper-niche audience, such as using Instagram ads, targeted hashtags, and building word-of-mouth referrals in a small professional community. Links: Check out Edge Clinical here Follow Sara on Instagram here Join our FREE dietitian community

In this episode of The Dietitian Success Podcast, I sit down with Sara Griffin, RD and founder of Edge Nutrition. Sara and I chat about:&nbsp;<ul><li>How she identified and filled the gap in nutrition support education for dietitians, creating her course as a solution to the lack of preparation for clinical rotations.</li><li>The step-by-step process of creating an online course, including researching content, leveraging intern feedback, and utilizing platforms like WordPress and LearnDash.</li><li>Hurdles faced when launching an online course, such as pricing uncertainty, DIY website development, and the balance between affordability and value.</li><li>Effective marketing strategies for a hyper-niche audience, such as using Instagram ads, targeted hashtags, and building word-of-mouth referrals in a small professional community.</li></ul> Links:&nbsp;<ul><li><a href="https://edge-clinical.com/" rel="noopener noreferrer">Check out Edge Clinical here</a>&nbsp;</li><li><a href="https://www.instagram.com/edge_clinical/" rel="noopener noreferrer">Follow Sara on Instagram here</a>&nbsp;</li><li><a href="https://www.dietitiansuccesscenter.com/" rel="noopener noreferrer">Join our FREE dietitian community</a></li></ul>

191: Marketing Nutrition Support Courses for Dietitians with Sara Griffin, RD from Edge Nutrition

The Dietitian Success Podcast is your go-to resource for building a thriving, fulfilling business as a dietitian entrepreneur. Whether you’re dreaming of launching a private practice, diving into freelancing and consulting, or scaling your digital product business, this podcast is here to guide you. Each week, your host, Krista Kolodziejzyk, RD, MPH, MBA, shares actionable business strategies, marketing insights, and candid conversations with dietitians who have built successful, impactful businesses. Through Dietitian Success Center, Krista helps dietitians excel in two powerful ways:✅ Nutrition Membership – Evidence-based client handouts, courses, and tools to help you save time and provide top-notch client care. <a href="https://www.dietitiansuccesscenter.com/">Learn more</a>✅ Business Project Lab – A year-long strategic coaching program designed to help you launch, grow, and streamline your business. <a href="https://www.dietitiansuccesscenter.com/thebusinessprojectlab">Learn more</a> Krista brings a wealth of experience to the table - she’s built a successful membership platform serving hundreds of dietitians, generated over $600K in digital product sales, led and scaled a team, and worked with some of the biggest brands in the food and beverage industry. Hit play and let’s take your dietitian business to the next level! 🚀

Business

Entrepreneurship

Education

Courses

The Dietitian Success Podcast is your go-to resource for building a thriving, fulfilling business as a dietitian entrepreneur. Whether you’re dreaming of launching a private practice, diving into freelancing and consulting, or scaling your digital product business, this podcast is here to guide you. Each week, your host, Krista Kolodziejzyk, RD, MPH, MBA, shares actionable business strategies, marketing insights, and candid conversations with dietitians who have built successful, impactful businesses. Through Dietitian Success Center, Krista helps dietitians excel in two powerful ways: ✅ Nutrition Membership – Evidence-based client handouts, courses, and tools to help you save time and provide top-notch client care. Learn more ✅ Business Project Lab – A year-long strategic coaching program designed to help you launch, grow, and streamline your business. Learn more Krista brings a wealth of experience to the table - she’s built a successful membership platform serving hundreds of dietitians, generated over $600K in digital product sales, led and scaled a team, and worked with some of the biggest brands in the food and beverage industry. Hit play and let’s take your dietitian business to the next level! 🚀

The Dietitian Success Podcast is your go-to resource for building a thriving, fulfilling business as a dietitian entrepreneur. Whether you’re dreaming of launching a private practice, diving into freelancing and consulting, or scaling your digital product business, this podcast is here to guide you. Each week, your host, Krista Kolodziejzyk, RD, MPH, MBA, shares actionable business strategies, marketing insights, and candid conversations with dietitians who have built successful, impactful businesses. Through Dietitian Success Center, Krista helps dietitians excel in two powerful ways:✅ Nutrition Membership – Evidence-based client handouts, courses, and tools to help you save time and provide top-notch client care. <a href="https://www.dietitiansuccesscenter.com/" rel="noopener noreferrer">Learn more</a>✅ Business Project Lab – A year-long strategic coaching program designed to help you launch, grow, and streamline your business. <a href="https://www.dietitiansuccesscenter.com/thebusinessprojectlab" rel="noopener noreferrer">Learn more</a> Krista brings a wealth of experience to the table - she’s built a successful membership platform serving hundreds of dietitians, generated over $600K in digital product sales, led and scaled a team, and worked with some of the biggest brands in the food and beverage industry. Hit play and let’s take your dietitian business to the next level! 🚀

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191: Marketing Nutrition Support Courses for Dietitians with Sara Griffin, RD from Edge Nutrition

191: Marketing Nutrition Support Courses for Dietitians with Sara Griffin, RD from Edge Nutrition

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