Summary:

Why should we have a good support community and what does it mean to be an advocate for the pet care industry?

Heather Branch, owner of Best Friends Forever Pet Services and a board member of NAPPS, shares about the tribe around her business and gives advice for building a strong foundation. Her tribe, which includes her staff, help make her better and continue to push for more education and excellence. She stresses the importance of learning about running a business and not just focusing on the pet care.

Heather also encourages us to get involved in the pet care industry at the local and national level to start advocating for the industry and let our voices be heard.

Topics on this episode:

• Laying strong foundations
• Keeping good staff
• Finding joy
• Getting involved and advocating

Main take away: Your voice is important! Get involved and help shape the industry for the future!

Links: NAPPS Check out her website Email Heather: [email protected]

Full show notes and transcript

Sponsored By:

• Pet Perennials Promo Code: Use 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
• Time to Pet Promo Code: 50% off first 3 months

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