How did J. Schall Consulting do in 2021? For those that only know me as a “content creator” shame on you, well I guess shame on me for not better explaining who I am and what I actually do for a living. I certainly don’t make money creating content, on the contrary, it costs me a shit ton of money in opportunity costs annually but don’t worry I’m not quitting anytime soon. The variety of business strategy content does serve as a great content marketing tool for my consulting company J. Schall Consulting. Believe it or not, 2022 will mark the ten-year anniversary of J. Schall Consulting.  Within the last almost decade, I’ve successfully built my boutique consulting company into a world-renowned leader in growth strategies for clients that are positioned inside the emerging and intersecting categories of functional food, beverage, and nutritional supplements. These CPG clients range in size from pre-launch to billion-dollar companies. They are also not always traditional consumer “brands”, as 2021 brought even more diversity in projects with one-third of all projects being on the supply side of the industry. These ranged from contract manufacturers to ingredient suppliers to agricultural technology to flavor companies and everything in-between. My projects focal points range throughout the full entrepreneurial ideation to consumerization cycle, with very few areas being outside of my wheelhouse. Before I get started with some recap statistics, I would like to thank everyone for making this my most impactful year ever. I know I said that last year, but we built on that momentum and that snowball rolling down the hill is growing in size. For those that trusted me by giving me some of your attention, I’m humbled and don’t take that for granted as I know the caliber of person that consumes my content and that time you give me is extremely valuable. For those that took it a step further and not only consumed but implemented something from my content into your business, you owe me dinner at the next trade show we are both at!  Just kidding and thank you to those that have messaged me privately saying something from XYZ piece of content helped you in 2021. For my clients, we anticipated that 2021 wasn’t going to be easy, but everyone kept a positive agile mindset. You trusted me and I can’t thank you enough for being a major part of my successful year. If you can find a path with no obstacles, it probably doesn’t lead anywhere, right?

Digital Nomad Lifestyle = https://youtu.be/31OBQDhl-ME

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