2025 didn't end the grifting….it exposed it.

This was the year accountability was rebranded as "mean girl marketing," trust became a trendy talking point instead of a lived practice, and expertise became whatever played best with the algorithm.

Today, we're unpacking what actually went down, what it signals for 2026, and why there's still something worth believing in beneath the noise.

Topics discussed in this episode:

• Why 2025 wasn't the end of the grift.

• How "trust," AI, and urgency became cover for bad behavior.

• Why critique was reframed as harm, and who that protects?

• What we think actually gets worse in 2026 (and why).

• Where real hope still lives: discernment, reputation, and asking better questions.

For detailed show notes and links to everything mentioned in this episode, please visit duped.online. For more Duped, including monthly bonus episodes, join the Patreon.