In this episode of The Good Dirt, Mary & Emma explore sustainability in the spirits industry with Harrison Holditch of Half Shell Vodka. At just 33 years old, Harrison has pioneered innovative sustainable practices in producing vodka, including using recycled materials and local partnerships. Among Half Shell Vodka's noteworthy achievements is its revolutionary 100% recyclable cardboard bottle made from 94% recycled materials. The discussion covers Harrison's journey, the company’s sustainable practices, and innovations like their unique filtration system using oyster shells and coconut carbon. The episode also highlights the challenges and benefits of adopting sustainable methods in distilling.

00:00 Welcome to The Good Dirt

01:34 Introducing Half Shell Vodka

03:21 Harrison Holditch's Journey

09:11 Sustainability Practices at Half Shell Vodka

17:26 The Innovation of the Paper Bottle

26:05 Sustainability and Glass: A Complex Relationship

27:07 The Global Supply Chain and Carbon Footprint

29:43 Exploring Alternatives: Paper Bottles and Beyond

32:40 Challenges and Innovations in the Spirits Industry

37:48 Living the Slow Life: A Personal Perspective

39:57 Navigating Natural Disasters: Life on the Gulf Coast

41:55 The Good Dirt: What It Means to Us

42:58 Where to Find Half Shell Vodka

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Original music by John Kingsley. Editing and podcast production by Fast Forward Production.

🌿 The Good Dirt Producers:

· Wendy Gray