Key Takeaways:

Hard money lending offers consistent returns of 10-12% due to steady demand from real estate investors needing quick financing.

Demand for hard money loans is expected to remain high in 2024 due to interest rates at banks being not too far below hard money rates now.

Hard money lending provides flexibility and speed that traditional bank loans lack, while still offering decent returns.

Investors are shifting capital from equity investing to hard money lending funds that guarantee returns like 10%.

Hard money lending can be started with as little as $50,000-$100,000 and successfully scaled up over time.