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Want to know the easiest way to get SMMA meetings in 2023?
Understand your market.
So annoyingly simple that you probably want to throw your shoe at the screen yet you’re still here as you know it’s true.
Far too many of you watching this are coming up with offers that do not resonate with your market whatsoever.
You're just reaching out with the same generic spiel of leads, appointments, etc, without actually looking into what they are actually after.
As a result, your messaging sounds the EXACT same as your competitors & you get ignored as a result, leaving you with an extremely dry calendar.
That is why it is EXTREMELY crucial to do your market research.
What are your niches pain points?
What does their industry verbiage look like?
What do they want to achieve?
These are just a few of the many questions that you can ask to start crafting an offer that actually resonates with your market.
When you take the time & effort to do this, there’s no reason why you would struggle to generate meetings on a consistent basis.
It’s not enough to simply say we will generate you xyz leads / appointments / etc.
The tone & verbiage of your offer not only must meet what they want BUT it actually must SOUND like something that is relative to them, which is something that far too many of you are missing.
In this podcast, I’m going to be diving deeper on how to create compelling offers & show you what it must look like if you want to generate meetings on a consistent basis.
I hope you find it helpful. If you do, consider subscribing :)
P.S. here’s the doc: https://docs.google.com/document/d/1Bw7pG1PQarMj_kSebajwq5hZHTErkmwsKMEO78WMduk/edit?usp=sharing
Thanks,
Charlie
5
55 ratings
Want to know the easiest way to get SMMA meetings in 2023?
Understand your market.
So annoyingly simple that you probably want to throw your shoe at the screen yet you’re still here as you know it’s true.
Far too many of you watching this are coming up with offers that do not resonate with your market whatsoever.
You're just reaching out with the same generic spiel of leads, appointments, etc, without actually looking into what they are actually after.
As a result, your messaging sounds the EXACT same as your competitors & you get ignored as a result, leaving you with an extremely dry calendar.
That is why it is EXTREMELY crucial to do your market research.
What are your niches pain points?
What does their industry verbiage look like?
What do they want to achieve?
These are just a few of the many questions that you can ask to start crafting an offer that actually resonates with your market.
When you take the time & effort to do this, there’s no reason why you would struggle to generate meetings on a consistent basis.
It’s not enough to simply say we will generate you xyz leads / appointments / etc.
The tone & verbiage of your offer not only must meet what they want BUT it actually must SOUND like something that is relative to them, which is something that far too many of you are missing.
In this podcast, I’m going to be diving deeper on how to create compelling offers & show you what it must look like if you want to generate meetings on a consistent basis.
I hope you find it helpful. If you do, consider subscribing :)
P.S. here’s the doc: https://docs.google.com/document/d/1Bw7pG1PQarMj_kSebajwq5hZHTErkmwsKMEO78WMduk/edit?usp=sharing
Thanks,
Charlie
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