Welcome back to the Beauty Biz Show! In this episode, SIV Skincare co-founder and CEO Isabel Vitale joins Lori to discuss her entrepreneurial journey and revolutionary approach to skincare. Tune in to learn all about SIV, how it got started, and one very important area of skin health that often gets ignored: the skin microbiome.

" What you have to remember is your skin is an organ. You know, even athletes have heart issues. Even athletes have lung issues. You can't control the heartbeat that you have. You can't control what your skin does. It is still, at the end of the day, an organ, and you have to treat it as such." - Isabel Vitale

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