Everything Coworking

244. Wayne Berger, Chief Executive Officer, The Americas at IWG plc (Regus, Spaces) recovery, growth strategy, and what they’re selling most right now


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With 3300 locations worldwide, IWG, a public company, is by far the largest flexible workspace provider in the world. They have locations in 120 countries and serve over 8 million members under a broad array of brand flags including Regus, Spaces, The Wing, and The Clubhouse.


Wayne Berger, Chief Executive Officer, The Americas at IWG plc, has been on a wild ride since he joined 8 years ago. He joined just as startup WeWork was taking the space-as-a-service industry by storm, going from 0 to 750 locations in less than 10 years, and then making a move to go public. Wayne also managed a global portfolio during a global pandemic and has a birds-eye view of how the recovery is unfolding.

 

My cohost for this episode, Giovanni Palavicini, Principal- Flexible Office Solutions Avison Young &  GWA Board Member & Worked at Regus in their Real Estate Dev Group from 2012 to 2016.

 

Giovanni and I talk with Wayne about his predictions for the next 5 years in flexible workspace, what he’s seeing globally as markets recover, and how IWG will add 1,000 locations a year over the next few years.

 

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Community Manager University

Creative Coworking Partnerships: How to negotiate and structure management agreements from the landlord and operator perspective

Resources Mentioned in this Podcast:

Wayne Berger on LinkedIn

Giovanni Palavicini on LinkedIn

IWG’s list of brands

...more
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Everything CoworkingBy Jamie Russo

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