I find that many people struggle and quit flower farming before they really get started. Why do they quit? Not because they aren’t trying, but because “they don’t know, what they don't know” and get burned out doing the wrong stuff.

How do you learn the right stuff? Networking with those who are ahead of you in their business journey.

Mentions

December 9, 2023: Gratitude Open Warehouse

Lisa's Book: The Cut-Flower Handbook

Podcast Series: Seed Talk with Lisa & Layne
Courses: Flower Farming School Online

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The ⁠⁠Field and Garden Podcast⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of ⁠⁠Vegetables Love Flowers and Cool Flowers⁠⁠, owner of ⁠⁠The Gardener’s Workshop,⁠⁠ ⁠⁠Flower Farming School Online,⁠⁠ and the publisher of ⁠⁠Farmer-Florist School Online⁠⁠ and ⁠⁠Florist School Online.⁠⁠ Watch ⁠⁠Lisa’s Story⁠⁠ and connect with Lisa on social media!