What if you could transform your small-town law practice into a legal powerhouse, dominating a highly competitive market and redefining client service standards?

David Laborde and Digger Earles have done just that.

By embracing relentless reinvestment, mastering the art of delegation, and leveraging innovative marketing strategies — including partnerships with NFL stars — they’ve built a legal empire from the ground up. Their journey from rural Louisiana roots to becoming legal titans is nothing short of inspiring.

In this episode of The Game Changing Attorney Podcast, David and Digger join Michael Mogill to discuss:

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Show Notes:

02:14 – David Laborde & Digger Earle’s humble beginnings in rural Louisiana

03:14 – The Laborde Earles family dynamic

04:40 – The non-traditional route to entering the practice of law

06:41 – The catalytic case that sparked a transformational partnership

07:52 – How to develop a trusting and respectful relationship as co-owners

11:44 – Lessons learned and mistakes made in the early years of Laborde Earles

13:51 – Why investments in yourself offer the greatest guaranteed ROI

15:24 – Laborde Earles’s evolution of marketing innovation

18:42 – Balancing family commitments with building a business

21:10 – How to craft a client-centric brand and differentiate from larger advertisers

23:32 – How to scale your law firm by delegating and systematizing client experience

26:13 – Laborde Earles’s core values

29:36 – The All Sevens marketing campaign

31:51 – Partnering with NFL teams and players

33:33 – Becoming hometown heroes and building a culture that gives back to the community

36:34 – The future of Laborde Earles Injury Lawyers

38:45 – A day in the life of David Laborde & Digger Earles

41:19 – What being a game changer means to David Laborde and Digger Earles 

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Links & Resources

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Past guests on The Game Changing Attorney Podcast include: David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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