On board today is Richard, a Sydney based digital marketer to talk all about digital marketing and online business, and how he leveraged digital marketing to create a business, reach financial independence and leave his job.Richard actually has had a similar background to me, starting off his career in engineering and then chasing financial independence through leveraging his time and creating a business in his dream job.

Richard grew up in Canberra and currently lives in Sydney with his Wife and daughters. Whilst web design and digital marketing is his current expertise, he has actually been building websites since he was 15 years old (and back then it was a lot tougher and required a lot more coding!). After a break, he ended up getting back into websites as a side hustle as taught by Matt and Liz Raad at the eBusiness Institute after he and his wife attended one of their seminars. They ended up absolutely killing it – managing to create passive income from several personal websites as well as building some high-performing websites for local business clients.

Based on their success, Richard continued to build and support client sites for regular income, and actually was able to leave his full-time Engineering job back in 2019 when he and his Wife co-founded Paramark. Paramark is their digital marketing agency that specializes in helping industrial, tech and finance businesses grow through engaging web design, search engine optimization and online advertising.

Fast forward three years to today, he runs this business full time with a team of seven, and is continually expanding. Richard runs dozens of websites (both clients and personal portfolio sites), enabling his family to reach financial freedom and regain control over their lives. He says he feels a lot better as he finally has time to spend raising his young family, with the ultimate ‘work optional from home flexibility’ that comes with running an online business.

https://captainfi.com/podcast-richard-paramark/