Today, I'm joined by Marc Hermann, founder and CEO of Everlab.

Based in Australia, Everlab combines state-of-the-art clinics, specialists, personalized screening plans, and a full-stack digital platform to prevent illness.

In this episode, we discuss the future of longevity medicine.

We also cover:

• Building in Australia's regulatory environment vs. the US

• Designing a personalized member journey

• Bridging wellness with traditional care

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Everlab's Website: everlab.com.au Everlab's Instagram: https://www.instagram.com/everlab_health/ Everlab's Twitter: https://x.com/everlab_health Everylab's Linkedin: https://au.linkedin.com/company/everlab-health

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Chapters:

(00:00) Introduction

(00:35) Marc's background and Everlab's preventive health platform

(02:25) Building in Australia's regulatory environment vs. the US market

(05:50) Differentiating from existing preventive health solutions

(08:45) Accessing 30 years of scattered Australian healthcare data

(11:55) The comprehensive member journey and diagnostic process

(16:25) Positioning as medical service vs longevity clinic

(21:10) Business model evolution from direct-pay to B2B and insurance

(25:40) Defining longevity medicine and preventive healthcare

(28:05) Physical clinic expansion strategy and hybrid model

(32:35) International expansion considerations and regulatory challenges

(35:50) Avoiding healthcare data silos and maintaining patient data ownership

(37:55) Technology focus and using seed funding for platform development

(40:05) Conclusion