How to adapt your small business to the Convenience Economy. If you don't respond to a customer in the way they like, you will lose that customers. If we don't adapt to the convenience economy, someone else will. Greg shares some insights on how we adapt and respond to what our customers want. We also chat about what led to Greg launch Omedym, and to writing his new book, "The Convenience Economy: B2B: Adapt Now or Pay the Price".

Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)