Acupuncture Marketing School

33 | Three Tips to Make Your Email Marketing More Effective


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Last week, my Year of Email Marketing Templates for Acupuncturists was on sale and as a result, I got LOTS of questions. 

Not just about the sale but about email marketing in general. 

So today I want to talk about a few things that hold us back from email marketing, and all of the reasons why we really should lean into email marketing as acupuncturists, as small business owners in general. 

I always recommend sending two emails a month.

I know the idea of two emails a month can be a little intimidating, not just writing that much content, but also the fear that you’ll be annoying your audience by sending two emails a month. 

So I want to talk about this a little bit – why I recommend two emails a month, and why this is NOT too many emails.

Email marketing is a very effective, low-cost and low-pressure marketing avenue. But so few acupuncturists are doing consistently, and that's shame.

Today I share my philosophy on email marketing as well as my top three tips for making your email marketing more effective.

I hope this episode eliminates all the reasons you might be procrastinating your email newsletter - Let's dive in!

SHOW NOTES:
- A Year of Email Templates for Acupuncturists

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Acupuncture Marketing SchoolBy Michelle Grasek, MS, L.Ac.

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