February 03, 2025

37. New Solo Waxer? No Clients? How to Advertise & Get Booked!

34 minutes

🚀 New solo waxer with NO clients? Struggling to get booked? In this episode, I’m breaking down how to advertise your esthetician business so you can start attracting clients fast! Whether you’re a solo esthetician just starting out or looking to build your clientele, these marketing strategies for estheticians will help you get noticed and fully booked.

🔎 In this episode, we cover:

✔️ How to set up a Google Business Page (so local clients can find you!)

✔️ Creating a Business Instagram that attracts the right clients

✔️ Posting a model call to gain experience + social proof

✔️ The importance of posting consistently on Instagram (content ideas included!)

✔️ Reaching out to non-competing beauty professionals for client referrals

✔️ Passing out new client promo cards to get more bookings

✔️ Running a first-time client promotion that actually converts!

📌 Why This Matters: If you’re a new esthetician, wax specialist, or beauty professional, getting your name out there is the biggest challenge. But with the right esthetician marketing strategies, you can start filling your books and turning one-time clients into loyal, repeat customers.

🔥 Ready to grow your esthetics business? Hit LIKE, COMMENT, & SUBSCRIBE for more esthetician business tips, social media marketing strategies, and waxing education!

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By Bree Mesquit

55 ratings